1/8
Please finish the sentences, with statement that best describes you.
My age is..
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I'm from..
*
Please Select
Albania
Andorra
Armenia
Austria
Azerbaijan
Belarus
Belgium
Bosnia and Herzegovina
Brazil
Bulgaria
Canada
China
Croatia
Cyprus
Czech Republic
Denmark
Estonia
Finland
France
Germany
Georgia
Greece
Hungary
Iceland
India
Ireland
Italy
Japan
Latvia
Liechtenstein
Lithuania
Luxembourg
Malta
Moldova
Monaco
Montenegro
Netherlands
Norway
Poland
Portugal
Romania
Russia
San Marino
Serbia
Slovakia
Slovenia
Spain
Sweden
Switzerland
Turkey
Ukraine
United Kingdom
United States of America
Vatican
OTHER
please select your country
My position is..
*
Please Select
Student
Employee
CEO/Manager
Unemployed
please select your position
Industry I specialize in, is..
*
Please Select
Accounting - Finance
Advertising - Marketing
Agriculture
Airline - Aviation
Architecture - Building
Art - Photography - Journalism
Automotive - Motor Vehicles - Parts
Banking - Financial Services
Biotechnology
Broadcasting - Radio - TV
Building Materials
Chemical
Construction
Computer Hardware
Computer Software
Consulting
Consumer Products
Credit - Loan - Collections
Defense - Aerospace
Education - Teaching - Administration
Electronics
Employment - Recruiting - Staffing
Energy - Utilities - Gas - Electric
Entertainment
Environmental
Exercise - Fitness
Fashion - Apparel - Textile
Food
Funeral - Cemetery
Government - Civil Service
Healthcare - Health Services
Homebuilding
Hospitality
Hotel - Resort
HVAC
Import - Export
Industrial
Insurance
Internet - ECommerce
Landscaping
Law Enforcement
Legal
Library Science
Managed Care
Manufacturing
Medical Equipment
Merchandising
Military
Mortgage
Newspaper
Not for Profit - Charitable
Office Supplies - Equipment
Oil Refining - Petroleum - Drilling
Packaging
Pharmaceutical
Printing - Publishing
Public Relations
Real Estate - Property Mgt
Restaurant
Retail
Recreation
Sales
Security
Securities
Semiconductor
Social Services
Telecommunications
Training
Transportation
Travel
Wireless
Beauty / Wellness / Grooming
Call Center / SSO / BPO
Engineering - Machinery
Engineering - Precision
Engineering - Services
Exhibitions / Event Management / MICE
Marine / Maritime
Mining / Drilling / Resources
Polymer / Plastic / Rubber
Repair / Maintenance Services
Research & Development
Science & Technology
Services - Corporate BB
Wood / Fibre / Paper
Other
please select industry you specialize in
What motivates me most to work TODAY is...
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Basic needs. Just to have the basics.
Quality of life. Respect of others and/or luxorious, glamorous, carefree life.
Self-actualization. Ultimate excellence in my field.
Family. Keeping family secure and happy.
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2/8
Which of the following styles dominate the most in your clothing? If you're not sure, you can take the style quiz (http://www.thechicfashionista.com/fashion-style-quiz.html#Quiz)
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Classic
Trendy
Romantic
Urban
Eclectic
Bohemian
Casual
Dramatic
Which of the following styles WOULD you LIKE to represent YOU?
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Classic
Trendy
Romantic
Urban
Eclectic
Bohemian
Casual
Dramatic
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3/8
When I'm online I spend most of my time (besides email and/or communication programs i.e Skype, MSN, iChat etc.)
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on Youtube, Vimeo etc.
on Facebook, Twitter, Google+ etc.
on Polyvore, Looklet, CoutureColset, Avenue7 etc.
on Lookbook.nu, FashionFreax etc.
watching blogs or/and blogging
on forums
browsing magazines
on news sites
The content I'm most interested in is..
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music
enterntainment
sports
film & animation
news & politics
people & blogs
science & technology
gaming
how-to & style
education
pets & animals
travel & events
work related
Other
When I'm offline and not working/studying, I spend most of my time...
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with family
with my partner
with friends
by myself
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4/8
I shop for apparel (clothing)
*
Please Select
i don't shop for apperal
less than 1 time a month
1-3 times a month
4-6 times a month
more than 6 times a month
I shop for apparel (clothing) online
*
Please Select
i don't shop apparel online
less than 1 time a month
1-3 times a month
4-6 times a month
more than 6 times a month
I shop online at
*
please name all online shopping sites you shop the most
I shop offline at
*
please name all offline shopping places you shop the most
I mostly shop for apparel because..
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I need new things
I want new things
Im an impulse buyer, so no precise reason
incredible SALES promotions
I like the experience/community, even if I don't buy anything
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5/8
Please give you rating to following visuals
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Rows
1
2
3
4
First caught my attention
Most interesting
Most boring
Best colors
Best emotion
Best context
Best clothing style
Most expensive
I like the most
Represents me the most
I would buy
Please give you rating to following visuals
*
Rows
1
2
3
4
First caught my attention
Most interesting
Most boring
Best colors
Best emotion
Best context
Best clothing style
Most expensive
I like the most
Represents me the most
I would buy
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6/8
I mostly buy..
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Mass brands, like Zara, H&M, Forever 21, Vila, Vero Moda etc.
Premium brands, like DKNY, Hugo Boss, Guess, MEXX, Calvin Klein, Michael Kors etc.
Luxury brands, like Versace, Prada, Valentino, Armani, Gucci, YSL etc.
Niche brands, like Thomas Wylde, Guilty Brotherhood, Leopard by Belle Sauvage etc.
I mostly buy thouse brands because...
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I like to show my status
budget restricions
I like design/materials/fit of the brands I choose
I don’t like to spend a lot on clothing. It is not my passion, yet I still want to look good
Please choose what you like the most and what you will buy
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Rows
1
2
3
4
I like
I'll buy
Please choose what you like the most and what you will buy
*
Rows
1
2
3
4
I like
I'll buy
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7/8
I am..
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.. most comfortable within familiar and I am primary concerned with safety and security. I'm mostly focused on meeting needs rather than fulfilling desires
.. motivated by self-expression. I express my-self and experience the world by working on it. I like DIY, value self sufficiency and live within traditional context
.. motivated by self-expression, young, ethusiastic, impulsive and impatient. I seek variety and excitement.
.. trendy and fun-loving, motiveted by achievements and money, I do care about what other people think of me.
.. successful, motivated by desire for achievements, I have goal-oriented lifestyle with deep commitment to my work and family
.. succesful, motivated by my ideals, conservative and conventional, with concrete beliefs based on traditional, established codes
.. successful, mature, satisfied, comfortable, I value order, knowledge and responsibility
.. successful, mostly sophisticated, I have high self-esteem. I love variety and change, especially in terms of new ideas and technologies
Image for me is...
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.. important, but not as evidence of my status or power but rather as expression of my taste and personality.
.. more about practicality and conservativity. Don't get me wrong, I'm still yet still opened to new ideas
.. is about conservativity and conventionality
.. the more, the better. I like it to reflect my status
.. about stylish products, I like them to emulate my status
.. about variety and excitment, savoryng the new, the offbeat and the risky
.. about practicality and self-sufficiency. Definitely not about about material possessions especially luxury.
.. about practicality and functionality, meaning I need just basic things for basic needs.
I like..
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..upscale, niche products and services. Maybe a little wired, not what usually other people like
..value and conservativity in the products and services
..familiar products and well established brands
..established, prestige products and services
..stylish and branded products
..just to look good and have “cool” stuff
..value and basicallity of the products
..well.. everything discount
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8/8
Please grade, what aspects are important to you on online shopping sites
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Rows
Very Important
Important
Somewhat Important
Not Important
Design of shop (colors, fonts, layout etc.)
Simplicity and logic of navigation of the site
Ability of page personalization and customization
Brand variarity offered
Variarity of products offered
Product images
Product videos
Product information
Product sorting (by style, size etc)
Entertainment (styling games, videos etc)
Possibility of communication (communities i.e forums)
Social media features
Possibility of participation (for example: ability to propose products)
Customer reviews
Shopping suggestions
Delivery
Please name some of your ideas, what you miss or would want to have or not to have on online shopping sites.
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