Marketing Template
Promotional / Marketing Strategies - This form should be done AT LEAST ONE MONTH PRIOR to any OUSC event. Thanks!
Think your Ready to Plan an Event...
Fill out the Questions below, if you say yes to all then continue on to fill out the rest of the template.
Do I have enough time to plan an effective event?
Yes
No
Have you chosen the most effective time for the event? Are students available during this time?
Yes
No
Do you have a location where the event will be held?
Yes
No
Have you informed Scottie of the payments that will need to be made?
Yes
No
Back
Next
Personal Information
Name:
*
OUSC Title:
*
Today's Date:
-
Month
-
Day
Year
Date Picker Icon
Email:
*
Event Information
Title of Event:
*
Date of Event:
*
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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31
Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
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Year
Time of Event:
*
Expected Attendance:
Location of Event:
*
Describe the Event/Facebook Event Description:
*
Purpose (Goal) for this Event:
Target Audience:
Back
Next
Online Social Marketing / Advertising
Check the boxes of the methods of marketing you would like to use for each of the Social Networks.
Facebook
Facebook:
*
Yes
No
Facebook Options:
Status Updates
Event Page
Paid Facebook Advertising
Twitter
Twitter:
*
Yes
No
Twitter Options:
Status Updates
Webpage
Webpage:
*
Yes
No
Webpage Options:
OUSC Banner
Oakland University Banner
Flickr:
*
Yes
No
Flickr Options:
Post Visual Images
Rochester Patch
This is more for public event that the community is invited to.
Rochester Patch:
Yes
No
Other Social Media
Please list any other social media that you would like to use that were not listed and describe what features you would like to use.
Have others?
Yes
No
Other Social Media Options:
Back
Next
Communication
Check the boxes of the methods of marketing you would like to use for Communication.
OUSC Promotional Video
A video that would describe the event and act like a commercial promoting it.
Promo. Video
*
Yes
No
Promo Video Options:
*
Link to Social Networks
Link to OU TV
Describe Video:
Text Messaging / SMS
Create a message that would be sent out to subscribers reminding them of an event, sent out day before and of event.
Text Messaging / SMS:
Yes
No
Message:
Radio / WXOU
Have the radio make a public announcement about the event.
WXOU:
*
Yes
No
Important Details/Message:
*
Day to Announce:
*
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
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Day
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2021
2020
2019
2018
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2016
2015
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Year
OU Post
Have an articale or ad in the OU Post. Note: Article will be written by the event coordinator usless otherwise specified.
OU Post:
*
Yes
No
Article Options:
*
Article
Ad
Article:
Day to Publish:
*
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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Day
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2026
2025
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2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
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2010
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Year
Size of Ad:
*
Full page: 9.5″x 10.5″
Half-page horizontal: 9.5″x 5.25″
Half-page vertical: 4.75″x 10.5″
Quarter-page: 4.75″x 5.25″
Eighth-page: 2.38″x 5.25″
Day to Publish:
*
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
2
3
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Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
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1920
Year
E-Blast
Have an articale or ad in the student campus newsletter which will be the main campus blast. Note: Article will be written by the event coordinator usless otherwise specified.
Campus Newsletter:
*
Yes
No
Article/Ad Description:
Back
Next
Visual / Hard Copies
Fill out the information describing the visual portion and then check what you would like to use it for.
Paper Advertising
Check the boxes of the Visual Marketing options below that you would like to use.
Wall Fliers
Post fliers on CSA Boards.
Wall Fliers:
Yes
No
Paper Layout
Horizontal
Vertical
Size of Wall Fliers:
11 x 17
Quantity:
*
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
2
3
4
5
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31
Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
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Year
Flier Event Description
Event Postcards
Postcards advertising about the event.
Event Postcards:
Yes
No
Size of Event Postcard:
4 x 6
5 x 7
Other:
Other:
Order Postcards From:
Print Shop
Other:
Other:
Quantity:
*
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
2
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Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
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Year
Posters
Posters:
Yes
No
Other:
Quantity:
*
Display Cases
There are two display cases, the upstairs OC and outside the OUSC office.
Display Cases:
Yes
No
Describe the DC:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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Day
Please select a year
2026
2025
2024
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2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
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Year
Banners
Hang up in different locations.
Banners:
Yes
No
Size of Banners:
22 x 28 (A-Frame) in.
3 x 4 ft.
3 x 7 ft.
Print Banners
CSA
Other:
Other:
Quantity:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
2
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Day
Please select a year
2026
2025
2024
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2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
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Year
Pamphlets
Pamphlets:
Yes
No
Print Pamphlets:
Print at OUSC
Order from Print Shop
ATS
Other:
Other:
Quantity:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
2
3
4
5
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Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
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Year
OC Tabling
Please select the date of which you would like to have a table out promoting your event other than the actually date of the event and at what time you would like it to start.
Table in the OC:
Yes
No
Date of Tabling:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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Day
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2025
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2020
2019
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2016
2015
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Year
Time:
Rent iPads:
Yes
No
Table Tents
Table Tents:
Yes
No
Print TT From:
Print at OUSC
Order from Print Shop
ATS
Other:
Other:
Quantity:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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2020
2019
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2015
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Year
Sidewalk Chalking
Sidewalk Chalking:
Yes
No
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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Day
Please select a year
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2025
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2020
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2016
2015
2014
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1920
Year
Bathroom Signs
Bathroom Signs:
Yes
No
Print Bathroom Signs:
Print at OUSC
Order from Print Shop
ATS
Other:
Other:
Quantity:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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Day
Please select a year
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2025
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2020
2019
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2015
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2012
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Year
Coffee Sleeves
Coffee Sleeves:
Yes
No
Print Coffee Sleeves:
ATS
Other:
Other:
Quantity:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
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Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
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2009
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Year
T-Shirts
T-Shirts:
Yes
No
Color:
Describe Look:
Order T-shirts:
ATS
Other:
Other:
Quantity - S:
Quantity - M:
Quantity - L:
Quantity - XL:
Due Date:
Please select a month
January
February
March
April
May
June
July
August
September
October
November
December
Month
Please select a day
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
Day
Please select a year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
1999
1998
1997
1996
1995
1994
1993
1992
1991
1990
1989
1988
1987
1986
1985
1984
1983
1982
1981
1980
1979
1978
1977
1976
1975
1974
1973
1972
1971
1970
1969
1968
1967
1966
1965
1964
1963
1962
1961
1960
1959
1958
1957
1956
1955
1954
1953
1952
1951
1950
1949
1948
1947
1946
1945
1944
1943
1942
1941
1940
1939
1938
1937
1936
1935
1934
1933
1932
1931
1930
1929
1928
1927
1926
1925
1924
1923
1922
1921
1920
Year
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Next
Promotion Options
Please click on each of the topics and fill out the information according to what you wish to do.
Departments
Selected Departments will be contacted and asked for assistance in promoting this event. Please only select Departments that can relate to or benefit from this event.
Departments:
Yes
No
List of Departments:
President of Oakland
OUSC President will contact the President of Oakland University asking for needed help.
President:
Yes
No
Ask the President:
Promotion
Funding
Professors
Selected Professors will be contacted and asked for assistance in promoting this event. Please only select Professors that can relate to or benefit from this event.
Contact Professors:
Yes
No
List of Professors:
Student Organizations / Co-Sponsors
Please create a list of Co-Sponsors of the different organizations here on campus that would possibly be impacted or can relate closest to the event and select what help you are looking for.
Co-Sponsors:
Yes
No
1. Co-sponsor:
List on Promotional Material:
Yes
No
Help from Co-Sponsor:
Money
Food
Additional Advertising
Attendees
Other
Other:
Have another:
Yes
No
2. Co-sponsor:
List on Promotional Material:
Yes
No
Help from Co-Sponsor:
Money
Food
Additional Advertising
Attendees
Other
Other:
Have another:
Yes
No
3. Co-sponsor:
List on Promotional Material:
Yes
No
Help from Co-Sponsor:
Money
Food
Additional Advertising
Attendees
Other
Other:
Legislators
Work with Legislators to promote event.
Legislators:
Yes
No
Legislators:
Help in Promoting
Participate in Event/Volunteer
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Additional Information
Outside Marketing
Please list any other people or networks that you have or plan on contacting about this event.
List of Outside Sources:
Promotional Ideas
How do you plan to promote the event through promotional advertising and giveaways? Please describe or write 'Need to Brainstorm'.
Describe:
Materials / Supplies / Giveaways
Please list any additional material / supplies needed for the event or any giveaways.
Describe:
List of Materials:
Food
Will there be food provided at your event?
What kind of food will be at your event?
Event Speakers
List any people that are guest speaking at your event.
Event Speaker:
Notes:
Please list any concerns or anything information that might change over the course of time.
Notes:
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YOU ARE DONE!
NOW schedule a meeting with Rachel, Sam, Robbie and Ethan to go over your maketing plan and over all strategy for your event!
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