Inland Empire Readers' Survey
Please take a moment to respond to this special confidential survey to help us better tailor Inland Empire Magazine for you. Thank you for your assistance.
Age:
15-34
35-44
45-54
55-64
65+
Gender:
Male
Female
Marital Status:
Married
Single
Education/Occupation:
Some College
College Graduate
Post-Graduate Studies
Business Owner
Executive/Board of Directors
Household Income:
Greater than $100,000
Greater than $150,000
Greater than $200,000
Net Worth:
Greater than $500,000
Greater than $1,000,000
Greater than $2,000,000
Home Ownership:
Own your home
Own a vacation home
Primary Home Value:
Greater than $500,000
Greater than $750,000
Greater than $1,000,000
Investment Portfolio:
Greater than $250,000
Greater than $500,000
Greater than $1,000,000
Greater than $2,000,000
Readership Habits:
How much time each week do you spend reading overall?
Readership Habits:
How much time each week do you spend reading books?
Readership Habits:
How much time each week do you spend reading magazines?
Readership Habits:
How much time each week do you spend reading books online?
Readership Habits:
How much time each week do you spend reading magazines online?
Actions Taken: Have you taken action as the result of reading a magazine such as
Dined at a specific restaurant?
Passed the magazine to someone else to read?
Saved one or more issues?
Clipped and saved items of interest?
Recommended a restaurant or product?
Visited a specific store?
Attended an event?
Used the menu/calendar listing to make a reservation?
Visited a specific website?
Purchased a product or service?
Do you see Inland Empire Magazine as:
Informative
Credible
Authoritative
Enjoyable
Trustworthy
Contains useful ads
Dining: How many meals per month do you eat away from home?
Dining: How many times a month do you go out for dinner?
Dining: How many times a month do you eat lunch away from home?
Philanthropy: How much do you donate to charitable organizations per year?
Philanthropy: Are you on the board of philanthropy/charitable community organizations?
Yes
No
Leisure Activities & Entertainment: Do you:
Attend live theater?
Entertain at home?
Attend art/museum events?
Garden?
Cook at home?
Take part in fitness walking?
Participate in yoga/aerobics?
Visit casinos?
Attend pro sports events?
Golf?
Go boating?
Travel:
What is the average amount you spent on travel last year?
Travel:
On average, how far do you go from home when you take a trip/vacation?
Do you take weekend getaways?
Yes
No
Do you pan to take a trip or cruise in the next 12 months?
Yes
No
Do you plan to take a domestic trip/vacation in the next 12 months?
Yes
No
Do you plan to take an international trip in the next 12 months?
Yes
No
Did you stay in a hotel/motel 10 or more nights last year?
Yes
No
Did you take three or more domestic trips by plane last year?
Yes
No
Do you plan to take a cruise in the next 12 months?
Yes
No
Automotive: Do you:
Own/lease your vehicle?
Own/lease an imported car?
Own/lease a domestic car?
Own/lease two or more vehicles?
Own/lease three more vehicles?
Home: How much did you spend on home remodeling this past year?
Did you decorate in the past year?
Yes
No
Did you remodel in the past year?
Yes
No
Do you plan on remodeling in the next 12 months?
Yes
No
Submit
Should be Empty: