EPQ Questionnaire : Fast Fashion
Please fill out the survey as accurately as possible, all information is anonymous. Approximately 3-5 minutes to complete.
Tick the age bracket belonging to you
*
11-15
16-20
21-30
31-40
41-50
51-60
61+
I prefer not to say
Have you achieved a qualification in higher education (university)
*
Yes
No
I am in the process of a degree
Opinion Questions
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Rows
Strongly agree
Agree
Disagree
Strongly Disagree
I am confident in knowing the definition of 'fast fashion'
Fast fashion brands (i.e. Primark) have influenced the contents of my wardrobe
It is generally difficult to find information about a product's ethicality
I feel pressured to be ethical/environmental
Fast fashion clothing quality is generally inadequate
I would recommend fast fashion brands (i.e. Primark, Zara, PrettyLittleThing) to others
It is not a big deal if I buy cheaper clothing in the wrong size
It is too expensive to buy ethically
I am happy to pay for delivery fees on online orders
Realistically, I am willing to change my consumer habits to be ethical (paying more for environmentally-friendly products, shopping less)
Realistically, I am willing to change my cleaning habits to be more ethical (amount of times clothing is washed through its life-cycle)
Companies using unsustainable production methods should be taxed by the government
I am loyal to a 'fast fashion' brand (i.e. Primark, Boohoo, Missguided)
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Definitely, I visit/shop there 15-20 times per year
Yes, I visit/shop there 7-10 times per year
Partially, I visit/shop there seasonally (3-6 times per year)
No, I visit/shop there when I like
Definitely not, I do not visit/shop at fast fashion brands at all/enough
Which factor is most influential in buying an item of clothing
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Price
Quality
Ethicality
Brand
Style/trend
Identity building
Do you buy clothes more often online or in-store?
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Online
In-store
Ultimately, who should be more ethically/environmentally responsible?
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The consumer
Public authorities/companies
Other
Finally, in your opinion briefly state what you think is the best way to combat the environmental consequences of fast fashion (eg - taxes, regulation/standards, change in customer behaviour, change in company attitudes etc etc)
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