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Contact Name - Updates about Product
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First Name
Last Name
Contact Email - Updates about Product
*
example@example.com
Contact Phone/Mobile Number
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Organisation
*
Organisation Email - General Enquiry
*
example@example.com
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K1 Development of the product or service is underpinned by substantial research
K1.1: Needs addressed by the product or service are quantified and qualified in initial research and development
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Approx. 100 words
K1.2: Benefits of the product or service to stakeholders are concrete and clearly articulated
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Approx. 100 words
K1.3: Widespread industry and expert consultation contributed to development of the product or service
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Approx. 100 words
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K2 The product or service effectively fulfils its purpose
K2.1: The product or service provides a complete solution to identified stakeholder needs
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Approx. 100 words
K2.2: Application of the product or service is efficient
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Approx. 100 words
K2.3: The product or service demonstrates equilibrium on a price-quality attribution matrix
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Approx. 100 words
K2.4: Processes are in place to ensure that the product or service retains currency and relevance within the ELT industry
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Approx. 100 words
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K3 Processes are in place to maintain the quality of the product or service
K3.1: Internal continuous improvement processes contribute to quality control and quality assurance of the product or service
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Approx. 100 words
K3.2: Ongoing review of market alternatives and substitutes takes place and is used to establish a competitive edge
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Approx. 100 words
K3.3: There are formal processes in place for validation of the product or service against identified standards
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Approx. 100 words
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K4 The product or service demonstrates unique elements and innovation
K4.1: The product or service development strategy captures and harnesses creative concepts
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K4.2: Feedback from key stakeholders is integrated into the product or service development and review process
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K5 The product or service contributes to the advancement of education, specifically English language teaching and cultural development in the community
K5.1: Benefits to identified community groups are clearly articulated
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K5.2 : The product or service contributes to empowering knowledge partnerships within the global ELT community
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