Craft Lake City Academy: Intro to Building an Online Shop
Thursday, July 16 from Noon-1:00pm
The way we connect to our customers is changing; let’s embrace it together! A high quality, user-friendly online storefront is a key component to finding success in your creative business. In this introductory virtual workshop, local makers Quinell Dixon and Sarah Anderson will compare and discuss the benefits and logistics of creating a webstore through an online marketplace versus a custom, standalone webstore. By providing a basic overview of their preferred services (Etsy and Big Cartel) as well as some insider tips and tricks they’ve picked up along the way, you’ll leave the workshop with the information and inspiration you need to launch your first online shop. The virtual class will end with a live Q&A segment at the end, so be sure to come prepared with your questions for the experts!
Quinell Dixon, Embrogo Brand
Craft Lake City artisan Quinell Dixon is our creative community’s resident Etsy expert. Quinell is a self-taught embroidery specialist who creates custom headwear through his brand, Embrogo. Over the past two years, Quinell has sold over $200k using Etsy. He’s the master of the handmade hustle, and is ready to share why he chooses to use Etsy and the online marketplace model to find success in his creative business.
Sarah Anderson, City of Industry
Local maker Sarah Anderson owns City of Industry, a local stationery shop that curates unique goods from woman-owned businesses. In addition to operating a brick-and-mortar store, Sarah serves as an Advisory Board Member for Craft Lake City, and sells her own products and designs at the DIY Festival each summer. In her day job, Sarah works as Community Coordinator for Big Cartel, a local company that helps makers find success building their own online stores. Sarah has a wealth of knowledge and experience to share about building an online store for your creative business!