Salon Customer Survey

1
Guest Profile* This field is required.Please complete each section below
Please Select
Please Select
Under 18
18-25
26-35
36-45
46-55
56-65
Over 65
Your Age
Your Occupation
"Busy Professional - Limited Time for Personal Care"
"Parent - Family-Oriented Lifestyle"
"Student - Flexible/Variable Schedule"
"Retired - Leisurely Pace"
"Fitness Enthusiast - Regular Exercise/Wellness Focus"
"Fashion and Beauty Conscious - Keen on Latest Trends"
"Frequent Traveler - Often Out of Town"
"Home-Centered - Prefers Comfort and Convenience"
"Social Butterfly - Active Social Life"
"Eco-Conscious - Preference for Sustainable and Natural Products"
"Health and Wellness Focused - Prioritizes Well-being"
"Creative Professional - Arts, Design, Entertainment"
"Tech-Savvy - Interested in Latest Technology"
"Outdoor Enthusiast - Loves Nature and Outdoor Activities"
"Culinary Aficionado - Passionate About Food and Cooking"
"Music and Arts Lover - Regularly Attends Concerts and Exhibitions"
"Entrepreneur/Small Business Owner"
"Corporate Executive - High-Pressure, High-Responsibility Role"
"Self-Care Advocate - Regularly Practices Self-Care Routines"
"Budget-Conscious - Looks for Value and Affordability"
"Luxury Lifestyle - Prefers Premium and High-End Services"
"Pet Owner - Pets Are a Significant Part of Life"
"Community Volunteer - Active in Local Community Services"
"Minimalist - Prefers Simplicity and Minimalism"
"Cultural Enthusiast - Interested in Diverse Cultural Experiences"
"Night Owl - Prefers Late-Night Activities and Lifestyle"
"Early Riser - Starts the Day Early, Productive Mornings"
"Digital Nomad - Works Remotely, Often On the Move"
Your Lifestyle (select multiple)
Please Select
Please Select
Weekly
Bi-weekly
Monthly
Every 2-3 months
Twice a year
Annually
Frequency of Salon Visits
Please Select
Please Select
Blowdry Club
Cut and Finish
Colour
Blowdry
Restyle
Extensions
Hair up
Kids cut
Primary Reason for Visit
Please Select
Please Select
Weekday Mornings
Weekday Afternoons
Weekday Evenings
Saturday Morning
Saturday Afternoon
Appointment Times
Please Select
Please Select
Yes
No
Wish to Receive Promotions or Discounts?
Online Booking
Email
Phone Call
Social Media
In Person
Online Booking
VIP Member
Booking Methods
2
How did you first learn about the salon?* This field is required.
Please Select
Please Select
Social Media
Passing By
Word of Mouth
Salon Event
Advertisement
Followed Stylist
3
How do you now learn about new products and services?* This field is required.Please choose the most prominent
Please Select
Please Select
Social Media
Passing By
Word of Mouth
Salon Event
Advertisement
4
What deciding factors stood out before your first visit?* This field is required.At least one slider must be changed to move on
Ethos
Demo of work (before/after photos)
Social Media Content
Website Content
Salon Exterior
Salon Interior
Reputation
Conveyed Professionalism
Brands Stocked
Price of Services
Availability of unique services
Not aware
Not Important
Somewhat important
Important
Very important
Main reason
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Ethos
Demo of work (before/after photos)
Social Media Content
Website Content
Salon Exterior
Salon Interior
Reputation
Conveyed Professionalism
Brands Stocked
Price of Services
Availability of unique services
Not aware
Not Important
Somewhat important
Important
Very important
Main reason
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5
Would stylist/service specific promotions encourage you to shorten the time between visits?* This field is required.
YESNO
6
How far in advance do you like to make your appointments? * This field is required.
Please Select
Please Select
1 to 6 Days
1 to 4 Weeks
1 to 5 months
6 months +
7
If you could book using any of the alternative methods below, which would you use?* This field is required.Multiple choice
WhatsApp
ChatBot
Automatic (based on preferences)
MobileApp
Via Google
Any other suggestions?
8
What other methods would you suggest?* This field is required.
9
How do the following factors impact the time between visits?* This field is required.At least once slider must change to move on
Stylists advice
Hair appearance/health
Finances
Availability/Free time
Habit
Salon Promotions
No impact
Little impact
Some impact
Impacting Factor
Big impact
Biggest deciding factor
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Stylists advice
Hair appearance/health
Finances
Availability/Free time
Habit
Salon Promotions
No impact
Little impact
Some impact
Impacting Factor
Big impact
Biggest deciding factor
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10
How would you rate the exterior of the salon?* This field is required.At least once slider must change to move on
Visibility of Signage
Facade Condition
Window Displays
Accessibility
Parking Availability
Cleanliness
Entrance Appeal
Branding Consistency
Seasonal Decorations
Information Display
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Visibility of Signage
Facade Condition
Window Displays
Accessibility
Parking Availability
Cleanliness
Entrance Appeal
Branding Consistency
Seasonal Decorations
Information Display
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11
How can we improve the exterior of the Salon?Please provide any thoughts you might have
12
How would you rate the interior of the salon?* This field is required.At least once slider must change to move on
Reception and Waiting Area
Backwash Area
Salon Floor/Service Areas
Cleanliness and Hygiene
Staff Appearance
Ambience and Decor
Quality of Tools
Product Display
Music and Entertainment
Lighting
Refreshments
Temperature and Ventilation
Signage and Information
Accessibility
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Reception and Waiting Area
Backwash Area
Salon Floor/Service Areas
Cleanliness and Hygiene
Staff Appearance
Ambience and Decor
Quality of Tools
Product Display
Music and Entertainment
Lighting
Refreshments
Temperature and Ventilation
Signage and Information
Accessibility
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13
How can we improve the interior of the Salon?Please provide any thoughts you might have
14
Would you like to see more product/service/promotion information in the Salon?* This field is required.
YESNO
15
How would you like to be welcomed, when entering the salon?* This field is required.At least once slider must change to move on
Greeted by a team member
Greeted by your stylist
Greeted by all team members
Greeted at reception
Offered refreshment
Offered information
Never
Not important
Sometimes nice
Appreciated
Important
Vital
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Never
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Sometimes nice
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Sometimes nice
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Never
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Sometimes nice
Appreciated
Important
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Never
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Sometimes nice
Appreciated
Important
Vital
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Never
Not important
Sometimes nice
Appreciated
Important
Vital
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Greeted by a team member
Greeted by your stylist
Greeted by all team members
Greeted at reception
Offered refreshment
Offered information
Never
Not important
Sometimes nice
Appreciated
Important
Vital
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Never
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Sometimes nice
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Never
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Never
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Appreciated
Important
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Never
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Appreciated
Important
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Never
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Appreciated
Important
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16
Which of the following additional services would you welcome to your next visit?* This field is required.At least once slider must change to move on
Self service refreshments
Mini consultation, every visit
Premium beverages (e.g. Wine & Beer)
Hair and Scalp Analysis
Professional Product Literature
Before & After Photos
Personal Colour Analysis
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Self service refreshments
Mini consultation, every visit
Premium beverages (e.g. Wine & Beer)
Hair and Scalp Analysis
Professional Product Literature
Before & After Photos
Personal Colour Analysis
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17
During your service what type of conversation do you prefer?* This field is required.At least once slider must change to move on
Catch up since last visit
Hair Condition/Product Advice
Salon News/Promotions/Services
Sharing new gossip
Beneficial, specific add-on services
Emotional Support/Offload
No conversation, just relax.
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Catch up since last visit
Hair Condition/Product Advice
Salon News/Promotions/Services
Sharing new gossip
Beneficial, specific add-on services
Emotional Support/Offload
No conversation, just relax.
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18
During the service how do you prefer the stylist to be led? * This field is required.
Please Select
Please Select
Totally by my own ideal outcome
Mostly by my own ideal outcome, guided by stylists best advice
Totally by the stylists best advice
Mostly by the stylists best advice, guided by my own ideal outcome
19
Once the service is complete, how would you feel if....* This field is required.At least once slider must change to move on
Your stylist prepares tailored products for purchase.
Your stylist prepares free tailored product samples.
You're asked to leave a review.
You're asked to join a client loyalty program.
You're asked to complete a survey.
You're waved goodbye from the desk.
You're walked to the door.
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Your stylist prepares tailored products for purchase.
Your stylist prepares free tailored product samples.
You're asked to leave a review.
You're asked to join a client loyalty program.
You're asked to complete a survey.
You're waved goodbye from the desk.
You're walked to the door.
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20
Future events at the salon you might wish to attend...* This field is required.At least once slider must change to move on
Product launches
Charity events
Service/Team Training
Co-op events (eg with therapist)
Community Events
Entertainment event
Paid events
Free events
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Product launches
Charity events
Service/Team Training
Co-op events (eg with therapist)
Community Events
Entertainment event
Paid events
Free events
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21
Voucher Code
Should be Empty: