2024 Key Person Application Logo
  • DUI Direct Key Person Application

    Dive Professional - Military - First Responders - Media - Other
  • The DUI Key Person Program is based on our experience that having high profile dive professionals actively using DUI products is effective advertising. LEADERSHIP BY EXAMPLE and word-of-mouth testimonials promote the sales of DUI products better than any other method.

    A DUI Key Person is anyone who:

    • Is an active professional in the diving industry (full or part time)
    • While using DUI products is likely to significantly influence others to purchase DUI products
    • Agrees to actively promote DUI/OMS and its products

    Examples of Key Persons include:

    • Active and currently insured Instructors, Asst. Instructors and Divemasters
    • Dive Store Owners and Employees (full and part time)
    • Published Media (Photographers & Writers)
    • Public Attraction Employees in Public View: ex. Aquariums
    • Industry Insiders (Manufacturers, Resorts and Travel, Instructional Agency Staff)
    • Dive Boat Operators and Dive Boat Crew Members MAY also qualify depending on the extent of their activity and the willingness of a dealer to sponsor them

    The DUI Key Person Program applies to DUI’s premium drysuits, divewear, Weight & Trims and other accessories. The program also applies to all OMS products.

    PRICING
    The Key Person Program facilitator will give you the special pricing extended once your application has been approved. Due to this special discount, we ask that the pricing information not be shared outside of yourself and the affiliated dealer. 
    *MINIMUM ORDER $200.00

    THE PROCESS

    • A Key Person candidate is identified
    • Candidates are required to work with an authorized dealer unless there is no DUI dealer within a reasonable distance
    • The candidate completely fills out and signs the DUI Key Person Application & Agreement
    • Applicant submits the signed Application & Agreement with the order to DUI and any additional supporting documents that may help to determine eligibility
    • DUI determines eligibility & approved candidates send payment for the product (plus applicable taxes and shipping) via credit card
    • Upon receipt of payment, DUI submits the order into production
    • Applications (and orders) that are not approved will be discarded
    • DUI dealers that participate in the order process will be compensated
  • Browse Files
    Drag and drop files here
    Choose a file
    Cancelof
  • SUPPORTING DOCUMENTS
    APPLICATIONS RECEIVED WITHOUT SUPPORTING DOCUMENTS WILL NOT BE PROCESSED
    Instructors, Assistant Instructors & Divemasters

    • *Copy of instructor or Divemaster card indicating current “teaching status”
    • *Copy of evidence of current liability insurance as a dive professional (required if submitting as a Dive Professional) Must be actual insurance document and not a screen capture.
    • Information regarding number of classes taught and number of students certified
    • Dive Store Employee - Letter of recommendation from the store owner written on dive store stationary
    • Any other documents to support your Key Person status
    • Business card showing name and title
    • DD-214
    • Badge
  • Gear Guides and Product Price List

    • 2021 DUI Gear Guide
    • 2021 OMS Gear Guide

    Upon approval, we will notify you on your Key Person Purchasing Level. Not all products are available for Key Person purchase.

  • AGREEMENT
    In exchange for the Key Person price on DUI/OMS products:

    • I agree to regularly use the DUI/OMS products
    • I agree to maintain the DUI/OMS products in good working order
    • I agree to not sell or dispose of the DUI/OMS products for a period of two years
    • I agree to be photographed while wearing the DUI/OMS products with the logo displayed when appropriate and will submit bimonthly photographs to DUI
    • I agree to provide photographs of me wearing the DUI/OMS products when asked to provide photographs in connection with awards, speeches, articles or other occasions related to diving
    • I agree that DUI/OMS can use my name and likeness to promote DUI/OMS and DUI/OMS products
    • I agree to actively promote DUI/OMS and DUI/OMS products through social media, word of mouth, etc.
    • Social Media posts must contain #divedui in all posts containing DUI and OMS products
    • I AGREE TO KEEP THE DUI/OMS KEY PERSON PRICING EXTENDED TO ME CONFIDENTIAL

    DUI is always looking to improve our products and customer satisfaction, and welcomes feedback. As a Key Person, DUI is seeking my advice, impressions and recommendations. My signature below signifies my agreement to the key person terms and to respond to any reasonable request for assistance.

  • Clear
  • Should be Empty: