Marketing MR from Creativeo

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How Healthy Is Your Marketing?A 3-minute test to determine the fitness level of your marketing in growing your business.
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When all parts of your marketing are healthy and working together, it fuels profitable, sustainable growth.

By taking this assessment you will quickly identify the parts of your marketing that need immediate attention.

To get started:

• Complete the assessment
• Review your results with a Certified StoryBrand Guide
• Work with your team and guide to implement the changes needed to improve your marketing results.
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1. Messaging

Is your company message (story) clear and compelling?

Read each statement and choose the rating that best describes the current state of your business.
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The message we are communicating is helping customers to understand how we can help them survive and thrive.* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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Our customers can easily name the main problem we solve.* This field is required.
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4. Working on it
5. Healthy & Thriving
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We utilize a process that positions our company or brand as a trusted guide and advisor to the customer — the customer is always the hero.* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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Potential customers easily understand what steps they need to take to start doing business with you.* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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We invite our customers into a consistent story in all our marketing collateral (website, email marketing, lead generators, social media, etc.)* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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When people ask “what do you do?” you can respond with 1-2 clear sentences. It’s not complicated or confusing for someone to easily understand.* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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Messaging Calculation
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2. WEBSITE HEALTH

Is your website converting prospects into buyers? Let's find out ...

Read each statement and choose the rating that best describes the current state of your business.
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On the header of our website, we clearly communicate what we offer?* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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In 5 seconds or less, we communicate clearly how our product or service will make our customer's life better* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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We have a clear call to action button (i.e. Buy Now) in the top right hand corner of our site* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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When a customer lands on our home page, they know 3 to 4 things that our product or service will help them achieve* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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Website Calculation
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3. ATTRACTION & CONVERSION

Are you running a sales funnel that builds trust with customers and brings in revenue?

Read each statement and choose the rating that best describes the current state of your business.
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We have a sales funnel that builds a relationship with the customer and the results exceed our expectations* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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We have a robust customer database and a well-defined process to move our customers through the sales cycle.* This field is required.
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3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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We regularly run experiments across our marketing (landing page, ad campaigns, website copy) to improve customer experience and conversion* This field is required.
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3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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We invite our customers into a consistent story in all our marketing collateral (problem/solution/result).* This field is required.
1. Not at all
2. Not really
3. Kind of (or sort of)
4. Working on it
5. Healthy & Thriving
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Attraction & Conversion Calculation
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Total Calculation
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Get Your Results* This field is required.Add your name and email to see your results...
First Name
Last Name
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Email* This field is required.
example@example.com
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YOUR SCORE!

Total Score:

{totalCalculation}

Messaging:

{messagingCalculation18}

Website:

{websiteCalculation}

Attraction & Conversion:

{attractionamp}

How Healthy Is Your Overall Marketing?

If your total score is:

20 - 34% Your business is losing revenue that it shouldn't be.

35 - 49% Your marketing is avg. But would you prefer to be avg or great?

50 - 64% You're above avg, but there is still room for improvement

65 - 79% You are well above avg

80 - 100% This is where most StoryBrand clients end up with their marketing

If you scored below 65%, you need a plan to help you take control of your marketing so that you can confidently grow your business.

Click SUBMIT to get your results emailed directly to you.

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To your success,

Moses Mehraban
StoryBrand Guide
Business Made Simple Coach

Schedule a call to discuss how you can take control of your marketing.

Copyright © 2020 Donald Miller Words, LLC. All rights reserved.
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Total Score:	{totalCalculation}
Messaging:	{messagingCalculation18}
Website:	{websiteCalculation}
Attraction & Conversion:	{attractionamp}

When all parts of your marketing are healthy and working together, it fuels profitable, sustainable growth.

To get started:

1. Messaging

2. WEBSITE HEALTH

Is your website converting prospects into buyers? Let's find out ...

3. ATTRACTION & CONVERSION

Are you running a sales funnel that builds trust with customers and brings in revenue?

YOUR SCORE!

Total Score:

{totalCalculation}

Messaging:

{messagingCalculation18}

Website:

{websiteCalculation}

Attraction & Conversion:

{attractionamp}

How Healthy Is Your Overall Marketing?

If your total score is: