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  • WEBSITE DESIGN

    NOTE: Please complete checklist below so we can learn more about your business. Each section explains the platform that is suggested but note there are many different platforms that will achieve the same outcome. If you're unsure of any answers this is an area where you should do more research to understand why it is used. Here we go, check off each section and let's build a business!
  • Please note that only fields marked with a red asterix ( * ) are required (all others can be skipped or filled in by our team)

     

  • Business Details

  • Do you have a name for your business? A business name is often your first impression with customers. They see a sign with your name, and they either remember it or they don't. Either way, this is often your first impression with business owners and investors. ... The right business name can also help differentiate you among potential investors. Authenticity is important for brands. 86% of consumers say that authenticity is a key factor when deciding what brands they like and support
  • Do you have a logo designed or one in mind? A well-designed logo builds trust and get's people to stick around. It tells potential clients who you are, what you do, and how that benefits them. It communicates to people with no prior knowledge or experience with your business that you do great work. ... People make snap judgements and poor design makes people leave. Colors matter when it comes to marketing. Choosing brand colors wisely can impact how people perceive your brand. In fact, using a signature color can increase brand recognition by 80%.
  • Do you have a phone number? Local numbers, for example, tell potential customers where a business is based. Customers like them because local call charges are low and because they often prefer dealing with local companies. Businesses targeting nearby customers should always choose a local phone number. 62% of customers greatly prefer human-to-human interactions like phone calls.
  • Do you have an email account? One of the most important things that a small business owner has is their email address. Your email says everything about you and if you choose the wrong one, you place your company's future at risk. There are many benefits to having a personalized email address and one that looks professional will speak volumes. Email continues to be the main driver of customer retention and acquisition for small and midsize businesses. According to the data, 81% of SMBs still rely on email as their primary customer acquisition channel, and 80% for retention.
  • Do you have a business license? Licenses are required for three main purposes: To identify your business and make sure you are accountable for your actions. To protect the public health and safety. To keep track of your finances for tax purposes. According to the U.S. Small Business Administration, failing to comply with the requirements of city and state governments issuing business licenses can result in expensive fines and possible jail time.
  • Do you have an Employer Identification Number (EIN)? You might be surprised to learn that getting an EIN is an effective way to prevent identity theft. An EIN separates your personal finances from business finances. Once you have an EIN, you don't have to provide your personal SSN to clients or vendors who you do business with. Instead, you can provide your EIN. An EIN is a unique nine-digit number that you obtain from the IRS for tax purposes. It is a number that identifies your business. Business owners need to have an EIN. It is needed for a variety of things such as filing your tax returns, opening up a business bank account, and applying for business licenses. Not having one may cause delays in obtaining licenses or getting the finances you need to open your business. It is recommended that you apply for one while planning your business.
  • Do you have a bank account? An organized business is a successful one, and having a dedicated business bank account makes it easier to organize your affairs quickly and efficiently. You should be able to easily track what money is coming in and going out, as well as ensure the numbers in your bank account match those in your own records. If you own a business—or are thinking about starting one, you’re in excellent company. There are 28.8 million small businesses in the United States, according to the U.S. Small Business Administration, and they have 56.8 million employees. Small businesses (defined as businesses with fewer than 500 employees) account for 99.7% of all business in the U.S.
  • Do you have a website created? A website not only helps small businesses promote and sell their products and services, but it also allows them to distinguish themselves from their competitors, especially for customers who rely heavily on the Internet to learn everything about a company. Nearly 90% of people use the internet to find local businesses. This is yet another reason that having a website is so important for growing your business. If you don't have an online presence, you may lose potential customers. ... In other words, their decision to visit your store was based in part on your website.
  • Do you have a domain for hosting your website? On a basic level, domain names are important because the Internet's addressing scheme is not very effective without them. ... A short, memorable domain name can make the difference between creating a successful Web presence and getting lost in cyberspace. A domain name adds credibility to your small business. The most expensive domain name – Las Vegas.com – went for $90 million.The cheapest can be bought for $0.90. There are 362.3 million registered domain names.
  • Do you have a Client Relationship Manager (CRM)? The primary benefit of any CRM for small businesses is that it helps streamline sales and boost your revenue. ... That means your sales team can prioritize leads, spending less time on unqualified people who are never going to pull the trigger and more time closing deals. CRM increases sales (by up to 29%), improves productivity(by up to 34%) and boost forecast accuracy (by 40%) (Salesforce). Per sales person, a CRM can increase revenue by 41% (Trackvia). CRM are known to improve customer retention, by as much as 27%.
  • Do you have a Facebook page? Think of your Facebook Page as a digital home for your business. A business Page helps people find your business, and learn more about what you have to offer. It's a place where you can interact with your customers and where people can reach out to chat and ask questions. 71% of American adults use Facebook. That’s the highest penetration of any traditional social network, by far. (YouTube reaches more Americans: 74%. But it’s up for debate whether YouTube counts as a true social network.) For comparison, 38% of American adults use Instagram, and 23% use Twitter.
  • Do you have a Instagram page? Using Instagram for small business is a powerful (and affordable) way to grow your company. With Instagram, you can reach new customers, stay connected to your existing ones, and even make sales right from the app, which makes it the perfect platform for marketing your small business. 1 billion people use Instagram every month. 500 million people use Instagram Stories every day.
  • Do you have a Twitter account? The main reason that businesses should use Twitter is to connect with potential customers and market their products. Once you have created a profile for your company, you can use the Twitter account to introduce new products under that brand or product line. Twitter has 145 million monetizable daily active users That is, users who see ads. Twitter boasts 330 million monthly active users (as of 2019 Q1). Of these, more than 40 percent, or more specifically, 145 million, use the service on a daily basis.
  • Do you have a LinkedIn profile? Whether you're a business with hundreds of employees or an independent proprietor, the benefits of having a Company Page are many: Prove you're legit: A LinkedIn Company Page adds an additional layer of legitimacy for your business – as much as having dedicated office space and a professionally designed website. 660 million users are on the professional network in more than 200 countries. The platform is also home to over 30 million companies. According to LinkedIn, their growth rate is at two new members joining per second.
  • Do you have a business location? Location will always be important especially for many businesses despite the rise of remote work, collaboration, telecommuting and virtual offices. If your business is conveniently located at the best place to attract customers, you can be certain of growth, an increase in sales and brand visibility. Research reveals that the location of a business is one of the most important factors contributing to its success. It plays a crucial role in the way a business is perceived by the audience or customers. Because the right location attracts a large customer base to your organization as well as it creates the right sort of talent to make the business successful. Besides, it helps you in establishing a brand and image since it is placed in the middle of a city/place that carries a business reputation.
  • Do you a Google My Business Listing? Without a Google My Business listing, you are missing out on a critical step in your local SEO strategy. Why? GMB listings give Google key information about your business and provide searchers with important at-a-glance information, including your: Phone number. Google My Business is clearly a critical channel, with 96% of local businesses being viewed at least 25 times per month in Search results, and 86% receiving more than 25 in Maps.
  • Do you have a Google Analytics account? This tool provides real-time, tangible data to businesses allowing them to gain essential customer behavior insights, valuable feedback about site pages and links, and helps businesses estimate their marketing budget. Google Analytics is one of the most popular digital analytics software. It is Google’s free web analytics service that allows you to analyze in-depth detail about the visitors on your website. It provides valuable insights that can help you to shape the success strategy of your business.
  • Are you currently in Facebook Ads Manager? Facebook ads can be a powerful marketing tool for your small business. With simple measurement and unparalleled ability to target based on interests and custom audiences, Facebook ads can be the difference maker—to help you cut through the noise, reach your customers, and grow your business. An average Facebook user clicks on 11 ads per month. That’s one every three days. It may not seem like a huge number, but remember that not all ads require a click to be effective. Most importantly, this Facebook stat shows that users continue to pay attention to and engage with Facebook ads, rather than tuning them out.
  • Are have a Facebook Pixel set up? Why you need to set up the Facebook pixel. The Facebook pixel provides important information you can use to create better Facebook ads, and better target your ads. Facebook tracking pixel data helps ensure your ads are seen by the people who are most likely to take your desired action. Today, most online businesses rely on Facebook advertising to generate sales and ROI. According to the latest stats, Facebook reached up to 2 billion monthly visitors, which for marketers is great news. Fortunately, with Facebook Pixel, you can not only successfully track your visitors, but also follow the important actions they complete on your website.
  • Are you currently in Facebook Business Manager? The Facebook business manager allows clients to have control over their ad campaigns and Facebook pages, it also makes it simple to claim Ad accounts, apps, manage projects and partners, and allows clients to have multiple level of control over their Facebook pages and ad campaigns. Manage your business process from a centralized dashboard that is easily accessible to you. The dashboard helps you to access and organize your pages, ads and people in a single place, this helps the business to streamline workflow and responsibilities and there by resulting in saving production time.
  • Have you advertised on Facebook Before? Additionally, Facebook analyzes what people post, share, click, and engage with on their timelines and in their news feeds. This helps Facebook identify a person's likes, dislikes, and interests, which small businesses can use to create strategic Facebook ads that target and communicate with your prospective customers. In 2019, the most significant change in Facebook user demographics was among users born in 1945 or earlier, aka the “Silent” generation. This age group had grown on the platform from 26% in 2018 to nearly 40% in 2019. 74% of high-income earners are Facebook users.
  • What is your immediate goal for you business?

  • If you require more infromation or help with a category please submit the form and we will glady provide support and feedback free of charge.

    We offer our services in regards to each of the categories and provide full social media administration of your small business.

    Thank you for submitting your information! We will contact you to set up a call to see how we can be of service to you.

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