• As-Is Strategy Canvas Input Form

  • The fields below allow you to share key factors of competition within your industry. The goal is to provide four to six key factors.

    These key factors will constitute the horizontal axis of a Strategy Canvas. They will be weighted by the vertical axis. The vertical axis is defined by perceived value ranked from low to high. The image below provides a visual to where we'll end up going with the information you provide.
  • In most cases, your key factors of competition will be just like your competition's. The differences will be in how you perceive value compared to your competitors and why you feel there is a difference. In all cases, Price will be a default key factor. If you feel for some reason, your pricing strategy is a key factor of competition, include it as your first key factor below.

    EXAMPLE: My/our default key factor of competition is price. On a scale from 0 to 5, 5 being the highest its perceived value is 3 .
  • My industry's first key factor of competition is * . On a scale from 0 to 5, 5 being the highest its perceived value is * .

  • In comparison, my company's perceived value for my industry's first key factor of competition on a scale from 0 to 5, 5 being the highest, is * .

  • My industry's second key factor of competition is * . On a scale from 0 to 5, 5 the being highest its perceived value is * .

  • In comparison, my company's perceived value for my industry's second key factor of competition on a scale from 0 to 5, 5 being the highest, is .

  • My industry's third key factor of competition is * . On a scale from 0 to 5, 5 being the highest its perceived value is * .

  • In comparison, my company's perceived value for my industry's third key factor of competition on a scale from 0 to 5, 5 being the highest, is .

  • My industry's fourth key factor of competition is * . On a scale from 0 to 5, 5 the being highest its perceived value is * .

  • In comparison, my company's perceived value for my industry's fourth key factor of competition on a scale from 0 to 5, 5 being the highest, is .

  • My industry's fifth key factor of competition is . On a scale from 0 to 5, 5 being the highest its perceived value is .

  • In comparison, my company's perceived value for my industry's fifth key factor of competition on a scale from 0 to 5, 5 being the highest, is .

  • My industry's sixth key factor of competition is . On a scale from 0 to 5, 5 being the highest its perceived value is .

  • In comparison, my company's perceived value for my industry's sixth key factor of competition on a scale from 0 to 5, 5 being the highest, is .

  • With the submission of this information, The Blue Ocean Strategist will construct a basic As-Is Strategy Canvas for your business.

    The information is for visualization purposes only and should not be construed as paid business consulting or legal advice. Turnaround times will vary depending upon The Blue Ocean Strategist's engagement load at the time of submission. Our goal is 48 hours if there are no questions regarding information submitted.
  • Should be Empty:
Jotform Logo
Now create your own JotForm - It's free! Create your own JotForm