Oyster Investment Readiness (OA2)

  • Oyster Investment Readiness (OA2)

    Stage 2: Investment readiness audit

  • This investment readiness audit is designed to provide an assessment of how close your product or service is to being ready for investment. The more information you can give us in this form, the easier it will be for us to determine where your business is well prepared and where any further input is required. Please also be as accurate as you can with your response, noting that where we ask if you have a report (e.g. market data) we will ask to see that data at some point in the process.

    There are 16 sections covering all the key areas an investor would want to know about your business. We estimate that it will probably take a maximum of 1 hour to fill the form in completely if you have all of the information to hand. You do not have to complete the whole form in one go - you can save it and come back to it as many times as you like before sending it to us. 

    Clicking ‘next’ at the end of each page takes you to the next page, clicking ‘save’ will save your submission so you can come back to it later. Saving is advised, which requires an easy registration with Jot Forms, You can use next and back to move between the pages and it will remember your answers as long as you’re still in the form, but we recommend you save as you go along.

    It may be useful for you to collect together key bits of information before you start. 

    • Your financial statements going back the last two years
    • Financial projections going forward for the next two years


    If you don't have the relevant information or cannot answer a particular question then you can either leave the question blank or select 'not applicable' as an answer. 

    Where a number is required, please complete in the currency you select on Page 1 of the audit and in the denomination of a million.

    Once you've completed the audit we will be in touch with you directly to discuss next steps. 

    If you have any questions about this form or need any help then please email contact@oystervp.com.

    Many thanks.

    The Oyster team.

  • Key contacts

  • Please enter the details of the person who completed this form. 

  •  - -
  • Should the person filling this form in be considered the primary contact within your organisation?

  • Please enter the contact details of the person who will be the primary contact within your organisation.

  •  - -

  • Background to the business

  • In which currency do you primarily operate? (Please complete the rest of this audit using the currency you have selected here and in the denomination of a million)

  • Unmet need / problem

    If you have more than one innovation please tell us about your primary innovation here.
  • Please indicate which healthcare industry you are operating within
  • In which drugs subsector do you operate?
  • In which device subsector do you operate?
  • In which diagnostic subsector do you operate?
  • In which digital health subsector do you operate?
  • In which healthcare service subsector do you operate?
  • Please indicate what healthcare industry stage your drug development is at
  • Please indicate what healthcare industry stage your development is at
  • Which of the following does your product or service address? (please tick all that apply)
  • 0/600

  • Please suggest five keywords that accurately represent your product or service. Consider what keywords an investor might use to search for projects similar to yours. 

  • Market opportunity

  • 0/300

  • The solution: products and services

  • 0/600
  • 0/600
  • 0/600

  • Exit and implementation strategies

  • 0/600
  •  - -

  • The team

  • How many founders are within the business?
  • How many people are in your leadership team? (tick all that apply)
  • Rows
  • Rows

  • Financial summary and assumptions

    Please give your best estimate in millions using the currency in which you primarily operate e.g. enter 10 to indicate 10 million
  •  - -
  •  - -

  • Valuation, investment & use of funds

    Please give your best estimate in millions using the currency in which you primarily operate e.g. enter 10 to indicate 10 million

  • 1. Unmet need / problem

    An investor will seek to understand how deeply you are connected to the dynamics of the market you are seeking to serve.
  • Do you have market research data that clearly identifies the problem you are trying to solve?
  • Do you have a clear profile of all of the stakeholders affected by the problem you have identified?
  • Do you have additional patient / clinician / healthcare provider validation of the problem you are trying to solve?
  • Have you conducted the necessary analysis to be able to talk authoritatively about the unmet need / problem?

  • 2. Market opportunity

    An investor will seek to understand how deeply you are aware of the wider market you seek to operate in.
  • Do you have market research that provides a regional overview of the sector(s) you are seeking to operate in?
  • Do you have market research data that clearly identifies the commercial opportunity for your company?
  • Have you carried out a market accessibility assessment e.g. barriers to entry, regulatory hurdles etc?
  • Do you have market research that identifies future positive market growth?
  • Do you have evidenced data that demonstrates pricing strategies for similar/comparable technologies?

  • 3. Competitive landscape

    An investor will seek to confirm that you clearly understand the competitive landscape.
  • Do you have market research data that demonstrates existing and future technologies in your sector? (e.g. clinical trials, patents pending, products in the market)
  • Do you have market research data that analyses market adoption, traction and revenue generation by competitors (existing or new) in your target sector?
  • Have you completed a competitive landscape assessment, identifying their strengths and weaknesses?
  • Do you have market research that collates user feedback on the current solutions provided by the market?
  • Have you identified market trend and/or investment trends in your target sector?

  • 4. The solution - products and services

    An investor will seek a solution that demonstrates a well thought roadmap and has achieved appropriate milestones for your stage of business.
  • How developed is your product roadmap, demonstrating the necessary milestones between now and commercialisation/exit?
  • How developed is your regulatory pathway within your product roadmap?
  • Have you completed the necessary regulatory milestones required for the next funding round?
  • Have you obtained the appropriate IP/licensing approvals for your stage in product development?
  • Have you fully developed your solution's value proposition for each of the stakeholders?

  • 5. Key features / USPs / healthcare economics

    An investor will seek a solution that demonstrates a clear market advantage that is protected in some form, preferably with a high barrier of replication.
  • Have you completed a healthcare economic study?
  • Have you identified the primary USPs of your solution and matched to the market need?
  • Have you identified how your USPs differentiate your solution from the competition?
  • Have you identified the specific market drivers that will enable you to generate revenue from it?
  • Have you validated the your methodology for customer acquisition with sample future customers?

  • 6. Business plan and forward roadmap

    An investor is seeking to understand your business model and the operational roadmap and milestones from investment to their exit.
  • Have you completed a business plan / business roadmap that sets out the strategic milestones for the next 5 years?
  • How complete is your market entry strategy?
  • How complete is your sales and marketing strategy? (Note: Even early stage companies need to understand how the solution will be sold.)
  • Have you carried a business scalability study to identify opportunities beyond your beachhead market?
  • Have you conducted a formal Intellectual Property Freedom-to-Operate review?

  • 7. Team

    An investor expects an appropriate leadership team for the stage of company. Where future skillsets are required a clear roadmap of skills acquisition is required.
  • How complete is the executive team that is to deliver the business plan?
  • How complete is your product development team?
  • How complete is your commercialisation team?
  • How complete is your financial team?
  • How complete is the forward roadmap for the skills not in the business today?

  • 8. Traction and pipeline

    An investor will seek an investment that has been pre-validated by alternative sources, preferable paying clients / organisations.
  • Can you demonstrate buy-in for your solution from key opinion leaders in your sector?
  • Can you demonstrate recognition of your solution via strategic partnerships within your sector?
  • Can you demonstrate traction of your core technology with strategic customers via letter of interest/ legal terms / revenue?
  • Can you demonstrate traction via web traffic/downloads to your solution?
  • Have you developed a pipeline of future commercial opportunities?

  • 9. Financial summary and assumptions

    An investor expects to see a suitable financial model that demonstrates positive cashflows within the short to medium term.
  • How completed is your financial model? (Note this should include a monthly P&L, Balance Sheet and Cashflow for 5 years)
  • How complete are your commercial assumptions and modelling in relation to revenue generation?
  • Have you completed a sensitivity modelling to stress test your financial assumptions?
  • Should new investment timescales slips, how complete is your back-up plan and for how long would it extend you runway?

  • 10. Valuation, investment and use of funds

    An investor will seek a clear use of funds and to understand the potential return on their investment.
  • Have you developed plan that demonstrates the funding roadmap and investment strategy?
  • Based on investments in comparable solutions, have you completed a valuation assessment defending the valuation you are seeking?
  • Have you completed a use of funds schedule?
  • Have you completed an ROI analysis against the investment being sought?
  • Have you developed a 'cap table' that demonstrates capitalisation growth from incorporation to exit?

  • 11. Collateral

    An investor will seek to receive professional collateral as this reflects the professionalism of the team.
  • Do you have a comprehensive 2 page 'teaser' document that summarises the primary USPs noted above?
  • Do you have a complete pitch deck that captures all of the above elements in a professional format?
  • Does your website match your business plan and is it of a fully professional standard?
  • Does your social media content match your business plan and is it of a suitable professional standard?
  • Have you existing or past public or private investors that are willing to invest again?

  • 12. Risk mitigation

    An investor will expect that risks have been considered, identified and mitigated for.
  • Have you conducted a full business risk assessment and completed a mitigation plan for these risks?
  • Have you conducted a competitive risk analysis on alternative technologies or propositions?
  • Have you conducted a single point of failure review, indenting and mitigating for reliance on personnel, technology or 3rd party suppliers?
  • Have you conducted a legal review of all liabilities / company killers and developed a mitigation plan sufficient for investor due diligence?
  • Have you conducted a systemic risk review for activities that could threaten the viability of the market as a whole?

  • 13. Exit and implementation strategies

    An investor will seek to understand the aspirations of the existing investors as well as the route to exit.
  • Have you developed an exit strategy for current and new investors?
  • Do you have a detailed profile of potential acquirers for the exit strategy?
  • Have you developed a schedule of value extending strategies that go beyond the current business focus?

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  • Summary of section scores

  • Should be Empty: