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What's your name?
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First Name
Last Name
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2
Nice to meet you, {whatsYour}. Where do you work?
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I work at a corporate.
I work at a start-up/scale-up.
I work at a university.
I work at a consultancy.
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3
Fantastic - what do you do there?
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I work in corporate strategy.
I work in corporate innovation.
I work in new business.
Other
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4
What are you currently looking for?
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I want to identify and exploit new business opportunities.
I want to get support for a clearly-scoped business challenge (e.g. testing customer demand for idea).
I want to build up internal innovation capabilities in my organization.
I want to find a trusted environment to exchange learnings and build expertise with other executives.
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5
Great - could you explain that in more detail?
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I want to test customer demand for a new business idea quickly and cost effectively.
I want to learn how to combine new technologies with identified customer needs.
I want to find out how scalable my business model is (and get tips on how to grow it).
I want to improve my go-to-market strategy for a new business model.
I want to learn how to build/grow my platform model.
I want to identify/validate a revenue model or learn more about value-based pricing.
I want to discover if my business model is well positioned for the post-Covid economy.
I want to assess how well your organization is positioned for exploratory innovation.
Other
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6
Great - could you explain that in more detail?
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I want to strengthen my own business model innovation capabilities.
I want to strengthen my teams innovation capabilities and anchor an entrepreneurial mindset in my organization.
I want to explore digital tools for business model innovation.
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7
Sounds good. So what's holding you back at the moment?
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I don't know where to get started because I have never done this before.
I don't have the time, focus or structure to do this myself/with my team.
I think I'm on track, but I want an outsider's view.
I'm sure I'm on track, but I love quizzes.
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8
We are happy to help with that. When do you want to get started?
As soon as possible - I'd love to start within 1-2 weeks.
I know this is important, but I am really busy right now, so starting in 2-6 weeks is fine.
We already doing great, so glad to chat now but nothing will happen in the next 2 months.
I am not sure I will take any action at all.
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9
What are you currently looking for?
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learn more about the St.Gallen Business Model Navigator methodology.
arrange a guest lecture/project with one of BMI Lab's innovation experts.
exchange research/findings.
Other
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10
What are you currently looking for?
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learn more about the St.Gallen Business Model Navigator methodology.
become a certified St.Gallen Business Model Innovation expert.
have a chat about corporate innovation.
Other
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11
Thank you, {whatsYour}. How can we get in touch?
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My professional email is
example@example.com
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