Kings - Hair & Skincare
Please take a few minutes to tell us more about you and your preferences
What is your age range?
0-17
18-24
25-34
35-44
45-54
55-64
65+
What is your ethnicity?
White
Black
Asian
Mixed
Prefer not to say
Other
What is your marital status?
Single
Married
In a Relationship
Prefer not to answer
What is your annual income range?
£0-£24,999
£25,000-£49,999
£50,000-£75,000
Over £75,000
Prefer Not to Answer
What is your employment status?
Employed full time
Employed part time
Self-employed
Unemployed
Student
Prefer not to answer
How many times a week do you use Hair or Skincare products?
Not At All
0
1
2
3
4
5
6
Everyday
7
0 is Not At All , 7 is Everyday
Which products are most important to you? (select all that apply)
Hair care
Skin care
Beard care
Body care
All of the above
None of the above
When did you last buy Hair or Skincare products?
Less than a week ago
Between 1 and 4 weeks ago
Over a month ago
I don't buy any products
I do not remember
Which of the following describes your reason to buy Hair or Skincare products? (select all that apply)
To look good for myself
To look good in public
For healthier skin and hair
Recommended by others
To help with skin/hair issues e.g. dry hair, ingrown hairs, dry beard, oily skin etc.
Other
Where do you usually buy your Hair or Skincare products? (select all that apply)
Retail store
Department store
Online
Other
Where do you get your hair or skincare advice from? (select all that apply)
Partner
Friends
Social Media
All of the above
Other
Which of the following would influence your decision to buy a certain brand? (select all that apply)
Price
Quality
Value
Brand
Natural materials
Sustainable materials
Other
How much do you spend a month on skin and haircare?
£0
£1 - £10
£10 - £20
£20 - £30
£30 - £40
Over £40
If your favourite hair care brand was a person, how would you describe it?
Imaginative
Serious
Funny
Colorful
Spirited
Successful
Cheerful
Outdoorsy
Introvert
Daring
Reliable
Sophisticated
Intelligent
Honest
Classy
Tough
Cool
Other
What are your other interests? (Select all that apply)
Arts & Entertainment
Autos & Vehicles
Beauty & Fitness
Books & Literature
Computers & Electronics
Finance
Food & Drink
Games
Hobbies & Leisure
Home & Garden
Online Communities
People & Society
Pets & Animals
Real Estate
Science
Shopping
Travel
Motorsports
E-sports
Which social media platforms do you use? (Select all that apply)
Facebook
Instagram
TikTok
Reddit
LinkedIN
Youtube
Discord
Pinterest
Please rate what you would find important when buying hair & skincare products online
Convenience
1
2
3
4
5
Delivery time
1
2
3
4
5
Good reviews
1
2
3
4
5
Special offers
1
2
3
4
5
Recommendations
1
2
3
4
5
Rewards
1
2
3
4
5
Price
1
2
3
4
5
Subscription service
1
2
3
4
5
Remind me when to order again
1
2
3
4
5
Please share your email address
example@example.com
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