Fine Vines 2022

Fine Vines Festival will return in spring 2022 from 14-23 October to celebrate the brilliant wine, food and people of the Margaret River Wine Region. The 2021 program saw over 30 events involving 80 local producers across 42 venues with 3500 attendances, of which over 50% were overnight visitors.

Event organisers are strictly accepting Expressions of Interest between February 9, 2022 and May 4, 2022. We strongly suggest you consider event concepts that are scalable to fit with any COVID-19 restrictions. Please read through the 2021 Fine Vines feedback below when considering your event concepts for 2022.

2022 Dates: Friday 14th October - Sunday 23rd October.

What we are looking for:

Businesses interested in creating and implementing a suitable and unique wine event for the Fine Vines Festival brand, which is exclusive to the program and not available at any other time of the year.
A mix of free-entry (pay-as-you-go) and ticketed events.
Events that hero our locals and local stories.
Events that are unique to the program, aren't currently being offered to your wine club and not currently being run by your team in other parts of W.A.

Fine Vines 2021 Feedback:

Guests loved the diversity of the program and the range of events from stand up social to decadent sit down.
Open Vineyards was a stand-out event on the program and we will be looking to bring this back in 2022.
Inclusion of some events with a lower price point
Inclusion of transport options with your event

Cost:

Fine Vines Festival works with a two-tier marketing fee approach to ensure small-style venues and producers can participate in the program, while working towards a sustainable event structure that will allow Fine Vines to continue in the future. Please get in contact with festival organisers to discuss which tier is right for you.

Intimate Event - $500 plus GST

Inclusion under the Fine Vines Festival umbrella and associated marketing.
Inclusion in the Fine Vines printed program
Dedicated event page on the Fine Vines website, including ticket link
Ticket sales setup on Humanitix and all ticket sales management
Setup of a Facebook Event Page
At least one (1) boosted/paid post on Facebook and Instagram
2 x tickets to Fine Vines launch party (event details TBC)
Risk Management Plan template
At least one (1) face-to-face meeting with event management team
Face to Face meetings with Event Organisers, as well as ongoing communication and support with planning, marketing, promotion and rollout of event
Corflute Directional signage

Large-scale events - $900 plus GST

Large-scale events receive all associated benefits of Intimate Events, plus:
Promotion of your event and relevant business news/imagery through selected marketing activities (social media, public relations, advertising)
Confirmed Photographer and Videographer at your event
Your event pitched to media
Larger event listing in program (1/2 page)
4 x invites to the Launch Party

Please complete the form below and tell us about your event concept. Please don't hesitiate to get in touch with one of the AHOY team members if you would like to discuss your ideas before submitting.

Name

First Name Last Name

Business Name

Email

example@example.com

Phone Number

How would you like to be involved?

Individual Event - Own event on the program Collaborative Event - Open Vineyards Collaborative Event - Car Boot Sale Collaborative Event - Busselton Wine Hop

If you ticked yes to 'Own Event on the Program' please continue with the questions listed below. If you have only ticked yes to any of the collaborative events we have noted your interest and will be in touch shortly.

Provide a detailed and unique event concept that fits the Fine Vines brand, viable minimum numbers backed up by a budget, costings and inclusions. All events must be accepted by AHOY Management before any further steps are taken to start event promotion or inclusion:

Proposed date and time. Please state two possible dates/times for your event concept between Friday 14th October - Sunday 23rd October, 2022.

Date/Time Option One:

Date/Time Option Two:

Estimated ticket price and inclusions:

Please outline the approximate minimum and maximum capacity of your event (minimum capacity provides us with an idea of how many tickets you need to sell to make your event viable.)

Outline any experience at successfully running events in the past as well as demonstrate the capacity (staffing, building, equipment, approvals) to run your proposed event:

Conditions of Inclusion:

Upon completing this expression of interest, I/we are confirming that I/we agree to the below conditions of inclusion in Fine Vines, 2022.

I/we are willing to offer up to 4 x tickets to event organisers for promotional use or for AHOY representatives.
Any marketing collateral created will be planned with and approved by event organisers.
I/we agree that event organisers will get final signoff on event concepts, ticket price, inclusions and date/time.
I/we agree that transport options will be considered if events are taking place outside of town sites.
Ability to provide an up-to-date Risk Management Plan two months prior to the event.
I/we have provided two possible dates for our event within the festival period (to allow flexibility in the festival program).
I/we understand that included events are at the discretion of the management team and Steering Committee.
I/we have completed the Government’s COVID-safe plan and agree to execute an event within these guidelines and with proper precautions in place.
I/we confirm that our event concept is (and will remain) exclusive to Fine Vines before and during the 2022 festival.

Please tick to agree to all of the above:

I/Wegree