25 February 2026
Welcome!
Thank you for your interest and support in joining us on this journey towards building stronger, fitter & healthier communities!
Established in 2023 to combat post-pandemic loneliness in communities, the 4th AFT International Sports & Fitness Festival (SpoFiFe) features accessible and friendly competitive events (e.g. badminton tournaments and walkathons) in a year's campaign promoting health, fitness and wellness! The festival stretches across the oceans from Malaysia to Australia and presents a family extravaganza that brings together over 100 hours of Sports, Fitness and Wellness experiences under one virtual roof!
We celebrate Friendship, Diversity, Equity & Inclusion and will showcase the best of Asia Pacific, while paying respects to First Nations Aboriginal & Torres Straits Islander traditions including indigenous communities from Southeast Asia. Our unique hybrid feature enables festival attendees to join in-person or virtually from their living rooms via live-stream.
The festival is supported by a 360-degree framework that includes an independent media platform (AFitnessToday.com), the Move8 digital health platform (Move8.org) and collaborators that include government bodies, city councils, corporate multinationals and SMEs and entrepreneurs.
Partnership Benefits
1. Promote your brand, connect with community
A) Sports & Fitness Brands
B) Health & Beauty Brands
C) Health Educators & Podcasters
D) Health & Fitness Influencers
E) Sports Industry Professionals & Athletes
2. Activate your brand, build your community
A major activity of the festival are sports, fitness activities that are inclusive and provided on hybrid platforms, meaning live events in-person and also online.
A) Walk-a-Hunt
B) Health Talks
C) Sports Talks
D) Friendly Competition (Badminton)
E) Film Festival
3. Extend brand outreach
Additionally, we will promote your brand via the Move8.org Marketplace and the
Festival Objectives
- Increase sports volunteerism, enhancing social inclusion of people from multicultural backgrounds.
- Create opportunities for sports & fitness professionals to meet, empower and support the community
- Make sports and fitness activities fun, involving, equitable and accessible
- Mainstream gender equality and social inclusion in sport and fitness
- Fulfill the United Nations Sustainable Development Goals (SDGs) #3: Ensure healthy lives and promote well-being for all at all ages and #10: Reduce inequality within and among countries and #11: Make cities and human settlements inclusive, safe, resilient and sustainable.
How will we achieve it?
- Sports, fitness & wellness marketplace bringing together local and international communities through commerce
- Public health awareness with educational & entertaining talks & workshops
- Group exercise to foster stronger & more resilient teams
- Capacity building, recruitment & training of sports volunteers
Who can attend?
The hybrid festival is suitable for sports, fitness & wellness enthusiasts, professionals and experts. It is also conducive and welcoming of families with children.
How to join?
Participate as a Booth Vendor, Corporate group, Brand Sponsor or Community/NGO Partner. Email us at sales@gointernationalgroup.com if you require further information.
We look forward to meeting you virtually and in-person!
Yours sincerely,
Jasmine Low & Nikki Yeo
Cofounders, AFitnessToday.com | GoInternationalGroup.com