Open to: New and/or improved retail and e-commerce companies operating in the Middle East, Central/South Asia, Levant and North Africa
The Middle East will be defined by the following countries for the purpose of the award - GCC countries (to include Bahrain, Kuwait, Oman, Saudi Arabia, and the United Arab Emirates), Jordan, Lebanon, Iraq, Iran, Palestine Territories and Turkey
Central/South Asia and Levant will be defined by the following countries for the purpose of the award - Afghanistan, Bangladesh, India, Kyrgyzstan, Kazakhstan, Pakistan, Sri Lanka, Tajikistan, Turkmenistan, and Uzbekistan
North Africa will be defined by the following countries for the purpose of the award - Algeria, Egypt, Libya, Mali, Morocco, Sudan, Tunisia, Djibouti, Eritrea, Ethiopia, and Mauritania
About this category: This award recognises retail and e-commerce companies that have made a positive impact on the society through their innovative, sustainable and CSR initiatives. The judges will choose the company that have successfully integrated social and environmental concerns in their business operations. All entrees must be able to demonstrate significant contribution for social development through different remarkable projects and activities