ABOUT "CHRISTMAS IN JULY" 2022 - For the past five years, our locally owned businesses within the Historic Ormond Beach district have banded together to offer a Summer dining, shopping & networking experience at the heart of our city. Modeled after Small Business Saturday in November, this event is an opportunity to promote your business and continue to champion the #EATLOCAL #SHOPLOCAL initiative. Christmas in July has grown in popularity and size every year, and many participating businesses have experienced strong sales and repeat customers as a result of this event.
We encourage businesses to take advantage of this opportunity and get festive! Ormond Mainstreet (OMS) will be heavily promoting and supporting participating businesses in a multitude of ways you'll find below, all in addition to bringing Santa Claus to the district for the day, who has helped draw hundreds of visitors to this event in the past. Santa will be scheduled to visit as many participating businesses as possible. Together we can offer visitors a unique dining, shopping & networking experience at the heart of our city.
- Offerings: The holiday theme inspires a festive and welcoming atmosphere to introduce businesses to prospective customers. Participating businesses must offer a special holiday promotion of their choice that aligns with their business. Some successful examples used in the past include: free tastings, live music, flash sales, welcoming parties, themed activities, and crafts for kids. Promotions will be listed on our event page and website.
- Maps: OMS will provide customers with event maps as they stroll along Granada Blvd between A1A and Orchard. The maps will feature participating businesses and their promotions, which will be also be listed on our event page and website. OMS will be taking care of design and printing costs for the maps.
- Promotion: Businesses must help promote the event. Please 1) accept our co-host requests on the Facebook event page, 2) share the event with your followers, and 3) interact with the page by posting photos, specials, etc. Ormond Mainstreet will be promoting the event via social media, newspapers, posters, radio ads, and more.
- Materials: OMS handles the coordination of business registration, distribution of supplies, maps and decorations, balloons, and other organizational requirements of this event. Please help us out by getting registered as soon as possible. We will distribute your maps and flyers prior to the event, and balloons to signify your participation on the day of the event.
- Scavenger Hunt: Be a part of the "Elf on the Shelf" Scavenger Hunt (limit 16 businesses). Give shoppers an extra reason to visit your business. Participating stores must agree to display the Elf that players will be looking for, and sign off on players' passports. All businesses must contribute a gift card, which will be presented to winners.
- Spring Fling Participation Costs: FREE to Ormond Beach Mainstreet members. $20 for non-members. Registration Deadline - Friday, July 1