• 🏃‍♂️ Start your website plan!

    Planning is the first step to website success.
  • Welcome to your free website planner!

    The planner will help you outline your feature needs, gather your thoughts, and compile content to launch an effective website.

    Once you finish each section and hit "submit," your complete website plan will be delivered to your email! 

    ❗ Just a few important notes:

    1. The website planner works best on a computer. 
    2. As you fill in each field, write as though you are speaking to your website visitor. (Use words like "you" and "your" instead of "I," "us," or "we" when describing your products, services, benefits, etc.)
    3. We encourage you to hit "save" early and often in case it takes a while to complete. That way, you can save your work and return to it later.
    4. You must use the same device and browser whenever you return to work on your planner.
  • 🏢 Organization info

    Begin by providing an overview of your organization.
  • Browse Files
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  • Save 👇 your work. Then, hit next.

  • 🚀 Goals

    Identify your website goals.
  • 🎯 Target audience

    Who are you trying to reach?
  • Think about the people or organizations you want to visit your website.

    Who do you help? How would you group them?

    For example:

    • Different groups of people – "working parents" and "college students"
    • Organizations – "medical offices" and "health spas"
    • Job titles – "business owners" and "marketing managers"
    • Interests – "rock climbers" and "kayakers"
  • Save 👇 your work. Then, hit next.

  • 🔑 Key benefits

    What are the benefits you provide to your target audience?
  • Tell your website visitors the benefits they'll realize by choosing your product or service. Then, describe how you deliver the benefit.

    Write to your website visitor. Use words like “you” and “your” instead of “I," "us," and “we.”

    Here's an example:

    Key Benefit: "Land your dream job."

    Describe how: "Develop a career-oriented mindset and define action steps to achieve your goals in our 30-day coaching program."

  • 🧑‍💼 Services

    Outline your service offerings.
  • Save 👇 your work. Then, hit next.

  • 🎁 Products

    Create an inventory of your products so you can easily add them to your website.
  • Enter your products below

    If you have more than 36 products, we recommend creating a product spreadsheet in Google Sheets.

  • Save 👇 your work. Then, hit next.

  • 🍲 Menu

    Include a food menu on your website.
  • If you have more than 36 menu items or need additional columns, we recommend creating a menu spreadsheet in Google Sheets.

  • Save 👇 your work. Then, hit next.

  • ❓How it works

    Tell your website visitors how your service or product works.
  • Describing how your product or service works in a "1,2,3..." sequence tells your website visitors "what to expect." They'll feel more comfortable taking the first step. (See examples below.)

    • See "how it works" examples 
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  • 💁 About

    Tell your website visitors about your organization.
  • What do you do? How long have you been in business? Why should potential customers trust you?

  • 👤 People

    Tell your website visitors about the person(s) behind your organization.
  • Save 👇 your work. Then, hit next.

  • 🗓 Appointments and scheduling

    Book meetings, reservations, and more.
  • 📧 E-newsletter

    Grow your email list by promoting your newsletter.
  • Tell your website visitors why they should subscribe to your newsletter. 

    What type of content will you send? How will it help your audience?

    Is there an incentive to subscribe (like a discount or free resource)?

  • 🎙 Podcast

    Promote your podcast
  • Link to your show

    Apple:
    Spotify:
    Google Play:      
    Soundcloud:      
    Audible:       
    Stitcher:      
    TuneIn:      
    Overcast:      
    Other:      
    Podcast host page:      

  • 🖼 Portfolio / Gallery

    Plan your portfolio or gallery content.
  • Decide how you'd like to organize the media in your portfolio / galleries. 

    List the categories and descriptions below. 

    Then, organize files into folders on your computer or in Google Drive or Dropbox.

  • 💼 Resume

    Organize your resume.
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    Choose a file
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  • Save 👇 your work. Then, hit next.

  • 📚 Courses

    List your courses.
  • Save 👇 your work. Then, hit next.

  • 🔷 Subscriptions and memberships

    List your subscription products below.
  • Save 👇 your work. Then, hit next.

  • 💲 Donations

  • 📅 Events

    Promote your events on your website.
  • If you need to list more than 6 events, we recommend organizing them in a Google Sheet.

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  • ⭐ Testimonials

    Add testimonials from current or past customers.
  • 🧑‍💻 Publishing

    Publishing blogs, articles, and videos on your website? Decide how you'll organize your content.
  • 📙 Resources

    Decide how you'll organize your resources on the website.
  • ℹ️ Request a quote

    Plan your request a quote page and form.
  • 📱 Contact info

    Plan your contact page.
  • 📍 Location

  • 👍 Social

    Compile your social media and online profile links.
  • 🧲 Lead magnet

    Promote your lead magnet.
  • 🏆 Endorsements / Awards / Affiliations

    Showcase your achievements and acknowledgements.
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  • 🎨 Design specifications

    Compile your design specifications.
  • 💵 Payments

    If you plan to take payments on your website, you'll need a payment processor.
  • 🌐 Domain info

  • ✍️ Additional notes

  • Should be Empty: