Packaging Sustainability Survey
The intended purpose of this questionnaire is to better understand the buying habits with respect to packaging sustainability across different age groups. All answers are anonymous. Thank you very much for your help!
What is your current age
10-25 (Gen Z)
26-41 (Millenial)
42-57 (Gen X)
>57 (Baby Boomer)
Prefer not to answer
Should all single-use plastics be banned?
Yes
No
Not all, but many or most should be banned
Do you keep track of your favorite and most purchased brands to understand their views on sustainability and their sustainability pledges?
Yes
No
When considering food packaging (produce, pre-packaged foods, beverages, frozen foods/meats), how much extra are you willing to pay to ensure that you are buying the most sustainable option with respect to packaging? (Assumed cost is $5.00)
$5.00 - Not willing to pay extra
$5.25-$5.50 - Willing to pay between 5-10% more
$5.51-$6.25 - Willing to pay between 10-25% more
>$6.25 - Willing to pay more than 25% premium
When considering non-food, home and personal care packaging (soaps, detergents, toiletries, etc.) how much extra are you willing to pay to ensure that you are buying the most sustainable option with respect to packaging? (Assumed cost is $5.00)
$5.00 - Not willing to pay extra
$5.25-$5.50 - Willing to pay between 5-10% more
$5.51-$6.25 - Willing to pay between 10-25% more
>$6.25 - Willing to pay more than 25% premium
When considering single-use items (such as party plates, cups, straws, etc.), how much extra are you willing to pay to ensure that you are buying the most sustainable option with respect to packaging? (Assumed cost is $1.00)
$1.00 - Not willing to pay extra
$1.05-$1.10 - Willing to pay between 5-10% more
$1.11-$1.25 - Willing to pay between 10-25% more
>$1.25 - Willing to pay more than 25% premium
When considering premium items (items that you rarely buy, such as electronics, furniture, décor etc.), how much extra are you willing to pay to ensure that you are buying the most sustainable option with respect to packaging? (Assumed cost is $500.00)
$500 - Not willing to pay extra
$501-$525 - Willing to pay between 1-5% more
$526-$550 – willing to pay between 5-10% more
>$551 – Willing to pay greater than 10% more
Is there any specific brand loyalty or type of products that you will purchase regardless of how much they cost or how sustainable they are/are not? For example: “I will buy Gain laundry detergent even if there are significantly cheaper, more environmentally friendly options.”
With respect to on-line purchasing of non-grocery items, do you:
Purchase between 0%-25% of your items online
Purchase between 25%-50% of your items online
Purchase between 50%-75% of your items online
Purchase between 75%-100% of your items online
Are you more likely to consider a product on shelf if there is a clear sustainability initiative presented on the packaging?
Yes
No
Do you recycle items from your household that are able to go through the recycling stream?
Yes
No
Is product shelf life or packaging sustainability a more important consideration for you when shopping for perishable items.
Product Shelf Life
Sustainability of the Packaging
Do you believe that like items should have separate packaging for whether they are going through ecommerce or being purchased in a brick-and-mortar location?
Yes
No
Optional: What is your current household income?
0-$50,000
$50,001-100,000
$100,001-$200,000
>$200,000
Are you or anyone in your direct family directly affiliated with the packaging industry (sales, packaging engineering at a packaging supplier, designer etc.)?
Yes
No
Do you currently reside in the United States of America?
Yes
No
In what country do you currently reside, if not the United States of America?
Open-Ended: Are you willing to share any other buying habits with respect to sustainability that you typically adhere to when shopping in person or online?
Submit
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