• Where to find your clients on social media!

     


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  • Age

  • Income Range

  • Gender

    (Pew only provides gender data for those that identify as female or male. You can leave question blank if it's non-representative.)

  • Education

  • Location

  • Race/Ethnicity

    Pew looked at social media usage by three racial/ethnic categories only. According to Pew, "White and Black adults are those who report being only one race and not Hispanic. Any race may identify as Hispanic." (You can answer this question if your client demographic largely identifies in one of these 3 racial/ethnic categories or leave it blank if it's non-representative.)

  • Your social media habits!

  • Calculation Page

  • Should be Empty: