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Free Brand Audit
1
Business Name
*
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2
Website
*
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www.website.com
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3
What's your brand story?
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4
Internal Branding
Yes
No
Do you have a Brand Style Guide?
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If yes, Does it reflect your business now?
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Do you have a Brand Style Guide?
If yes, Does it reflect your business now?
Yes
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No
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Yes
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No
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5
Company Values
Mission, Vision, and Beliefs
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6
Can you describe your brand voice?
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7
External Branding
Yes
No
Does your website align with your current Style Guide?
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Does your company have Branded materials like stationary?
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are your marketing materials align with your brand Voice?
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Do you have an overall Marketing & Content Strategy?
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Is your branding consistent on all your social media?
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Does your website align with your current Style Guide?
Does your company have Branded materials like stationary?
are your marketing materials align with your brand Voice?
Do you have an overall Marketing & Content Strategy?
Is your branding consistent on all your social media?
Yes
Row 0, Column 0
No
Row 0, Column 1
Yes
Row 1, Column 0
No
Row 1, Column 1
Yes
Row 2, Column 0
No
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Yes
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No
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Yes
Row 4, Column 0
No
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8
What Social Media are you Present On?
Facebook
Twitter
Instagram
Linkedin
Tiktok
Youtube
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9
How relevant is your brand on the current market?
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10
How is the user experience on your site?
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11
Customer Experience
Yes
No
Does your ideal customers identify with your brand?
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Is the messaging of your brand reflected in the interactions your customers have with your company?
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Does your sales and marketing team aligned with your brand's values, ideals, and beliefs?
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Do you have any customer testimonials?
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Are they seen across your website?
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How about testimonials on your social media?
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Row 5, Column 1
Does your ideal customers identify with your brand?
Is the messaging of your brand reflected in the interactions your customers have with your company?
Does your sales and marketing team aligned with your brand's values, ideals, and beliefs?
Do you have any customer testimonials?
Are they seen across your website?
How about testimonials on your social media?
Yes
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No
Row 0, Column 1
Yes
Row 1, Column 0
No
Row 1, Column 1
Yes
Row 2, Column 0
No
Row 2, Column 1
Yes
Row 3, Column 0
No
Row 3, Column 1
Yes
Row 4, Column 0
No
Row 4, Column 1
Yes
Row 5, Column 0
No
Row 5, Column 1
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12
Define your target customer
Age range, Location, Nationality, Gender, Income, Personal Beliefs, Activities and anything that can describe your target customers.
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13
What do customers say about your competitors?
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14
Where do you get most of your website traffic?
Google
Twitter
Facebook
Instagram
Youtube
Tiktok
Referrals
Forums
Other
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15
What common words have customers used to describe your brand?
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16
Email
*
This field is required.
example@example.com
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17
Please attach any graphic assets you have
Logo, icons, posters, etc.
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