Google Ads - OnBoarding Form
Please complete all answers with as much detail as possible.
Name
*
First Name
Last Name
Email
*
example@example.com
Phone Number
*
We use a WhatsApp group for time sensitive communications, if you're happy for us to add you / other contacts into this group, please list their name and number below. If you'd prefer to opt out of having a WhatsApp group, please just N/A in the box below:
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Company Name
*
Website Address
*
Postal Address
*
Street Address
Street Address Line 2
City
State / Province
Postal / Zip Code
Invoice Address (if differs from postal)
Street Address
Street Address Line 2
City
State / Province
Postal / Zip Code
What email address are we to send invoices to?
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Have you used Google AdWords Before?
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What Your Google Ads customer ID?
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Please give us a brief background about your business:
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How do you get customers at the moment?
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Tell us a little more about the sorts of customers you want to attract? For e.g. Commercial, Domestic, High Spenders, Certain Location or Age Demographics?
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What's your current annual turnover?
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Do you know the current LTV of a customer?
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What do you currently pay per lead from other marketing channels?
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What do you currently spending on other marketing activities?
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Could you please tell or 5 competitors of yours, please also provide their website address:
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Can you please tell us the geographic area you service? (Is it UK wide, it is XX miles from your location, is it a collection of postcodes or towns? - please be as clear as possible here as this will form part of where we target your ads):
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How do you feel about your website? Are there any pages that you notice get more leads than others? Please let us know areas of the website that work well. This will help us decide where to send the traffic.
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Does your website currently drive leads and do you have metrics showing this?
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Does your website currently have Google Analytics, Google Tag Manager, Google Global Site Tag or any other tracking softwares on it?
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Who manages your website? If it's a 3rd party web company, would you share their details below (this is incase we need to contact them to add conversion tracking codes):
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Are you happy for us to contact your web people directly and cc you on the email? The type of communication will be asking them to add tracking code etc for our WhatConverts tracking etc:
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What's your Google My Business page URL?
What's your YouTube channel URL?
Please let us know about anything else or considerations here for future plans, budget changes, or any other business changes that may affect our project in the next few months:
Lastly, our primary method of contact on your project will be email, this is due to a number of factors including requirement of an audit trail around approval of content etc. If you have any specific requirements for our contact with you, please state below so we can make sure we're adapting to your needs:
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