NCU RESEARCH STUDY QUESTIONNAIRE
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1. What are the common types of DTCA Advertisements used by Pharmaceutical Manufactures to promote their drugs?
2. How would you describe the role of the DTCA adverts in Educating, Informing, and Empowering Patients?
3. How do DTCA adverts influence Patient preference for generic and brand name drugs?
4. In what ways does DTCA advert influence African American Physicians' ability to Prescribe generic or brand name drugs?
5. In what ways does DTCA advert influence the Physician-Patient Relationship as described by African American physicians?
6. How would you describe the influence of DTCA advert on the Prescription rates of generic and brand name drugs?
7. How do African-American Physicians describe their lived experiences when Prescribing Drugs to patients in response to a DTCA advert?
8. How could African American Physicians improve their Medication Writing Process?
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