• BRAND IDENTITY

    QUESTIONNAIRE

  • INTRODUCTION

    Your brand identity defines your brand voice. In the following questionnaire, we'll learn your company's core values through branding. Things like your business colors, tone of voice, fonts, structure, imagery, and competitive advantage can all be deduced from asking the right questions. The more we learn about your business, the better our synchronicities will be!

     

    THIS FORM TAKES APPROX 30 MINUTES

    You can save this form and come back to it. Please pay attention to all required fields.

     

  • Are you procuring promotional services for the music/entertainment industry?*
  • What service areas are you procuring? Check all that apply.*

  • Brand OVERVIEW

  • The following questions will give us a preliminary scope of your business as well as tell us areas of improvement. This isn't meant to be an area to embellish or to feel inadequate. Instead, answer truthfully and to the best of your abilities. If the question does not apply or you don't know, jot that down. This will help us understand our action plan moving forward.

  • BRAND OVERVIEW

  • The following questions will give us a preliminary scope of your brand as well as tell us areas of improvement. This isn't meant to be an area to embellish or to feel inadequate. Instead, answer truthfully and to the best of your abilities. If the question does not apply or you don't know, jot that down. This will help us understand our action plan moving forward.

  • BRAND OVERVIEW

    CONTINUED

  • BRAND OVERVIEW

    Continued

  • Economics

  • List all products and/or services your business offers

  • Rate your sales and customer management process:*

  • ECONOMICS

  • List all verticals you offer or intend to offer:*
  • Rate your sales and royalty management process:*

  • Marketing Overview

  • Score your social media presence:*

  • MARKETING OVERVIEW

    CONTINUED

  • Long-term Assessment

  • List your 1-year, 3-year, and 5-year goals. 

  • INDUSTRY ANALYSIS

  • INDUSTRY ANALYSIS

  • TARGET AUDIENCE

    WE WANT TO DISCUSS WHO YOU SELL TO

  • TARGET AUDIENCE

    WE WANT TO DISCUSS WHO YOU SELL TO

  • TARGET AUDIENCE

    Continued

  • AESTHETIC & TONE

    LET'S LOOK AT HOW YOUR BUSINESS LOOKS AND SOUNDS TO THE OUTSIDE WORLD.
  • What words describe your brand’s personality? (check all that apply)*
  • What words describe your brand's aesthetic? (check all that apply)*

  • AESTHETIC & TONE

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  • AESTHETIC & TONE

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  • What colors are associated with your brand?

    Use the picker below or enter the HEX code.

     

     

     

  • BRAND STYLE GUIDE

    Now that we know a ton about your brand, we can start filling in your proposed style guide (or tweak what you already have).

  • T Y P O G R A P H Y

  • Do you already have a logo?*
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  • WEBSITE ELEMENTS

  • Did you want to include interactions parallax scrolling, animations, transitions, etc.?*
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  • WEBSITE ELEMENTS

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  • Will you need a CMS (content management system), like a blog or news article section?*
  • What additional integrations did you need for your website? (Check all that apply.)*
  • What sort of media did you want us to incorporate? (Check all that apply.)*

  • TECH & SUPPORT GUIDE

    Now that we know a ton about your business, we want to start developing (or tweaking) the systems that hold it up.
  • What areas of your current systems do you need help with? These are the systems you already have in place:*
  • What systems did you need us to implement? These are the systems that you do not have set up yet but would like to:*
  • What are the biggest challenges you face when you think about your current systems? Check all that apply.*

  • TECH & SUPPORT GUIDE

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