MSRP
You agree to sell any Products or goods purchased from Hellbend at the manufacturer’s suggested retail price (MSRP) or higher. In the event the Dealer Account chooses to place the products or goods for sale at discount, the Dealer Account cannot discount the products more than 15% below MSRP or, if applicable, our Minimum Advertised Price (MAP)*
If you choose to participate in a special event and would like to adverstise a special event sale price beyond the 15% discount, you, the Dealer Account, must request it in writing to Hellbend prior to the event. Hellbend will typically grant special event pricing on a semi-annual basis.
MAP*
Hellbend does offer some proprietary products that we allow to be sold under our MSRP at a minimum advertised price (MAP). These products or goods must be sold at or above this MAP.
Any violation of this MAP policy for the offending Dealer Account is grounds for immediate Account termination.
WEB/ONLINE ECOMMERCE
No products or goods purchased from or produced by Hellbend shall be resold by or through any online auction, store (Amazon, eBay, Wal-Mart, other e-commerce marketplaces, or anything similar) without the express, written authority of Hellbend. The Dealer Account may sell products and goods produced by Hellbend through an online marketplace/store IF the marketplace/store is owned by the individual or business applying for a Dealer Account. This marketplace/store must be listed on the Dealer Application to be approved by Hellbend.
Any violation of this policy for the offending Dealer Account is grounds for immediate Account termination.
PRODUCT IMAGES
If the Dealer Account needs imagery to use for print or their online presence, Hellbend will make available our library of images. Please contact us if you choose to produce your own imagery for any products or goods produced by Hellbend. Any imagery you provide yourself must be approved prior to use. Hellbend will try to respond to your submission as quickly as possible, but please allow adequate lead-time for approval; two weeks is recommended.