Creative Direction | Pre-Call Form

What is your name?*

What is your email address?*

What's your brand name (and tagline)?*

What's your current website, if you have one?

How would you describe your business?*

How do you want your business to be seen? What do you want to be known for?*

What about your personal life story and/or any experiences made you want to go all in on this business? What's your story of how you got here?

What are you crafting for yourself + your legacy by creating this business?

If you could just get braggy for a second, what’s the best damn thing about you that you/your business that ONLY you can do?*

Who are you speaking to? Who is your ideal client / customer / patient / user?*

What are their pain points? What worries/concerns/frustrations/fears do they have?*

What are they seeking? What goals/dreams/fantasies/desires?*

How do they want to be seen? Who are they striving to be?*

How do you want your business to be seen by your ideal client? What value do you bring them?*

How would you want one of your clients/customers/patients describe you?*

Imagine if your ideal client were to land on your website… how do you want them to feel?*

What makes your business unique (and better) compared to others who are also targeting this client?*

Please list out your competitors / your ideal audience's other option(s).*

List out your ideal audience's alternative options and include their websites when possible.

How would you describe the look and feel of the brand you want to create? *

Please share any other brands / websites that inspire your new brand vibe.*

Where can I find the link to your Pinterest board of inspiration? Please either make it a public board and drop the link below or share privately to brooke@brookeestin.com.

Please share any other brands / websites that you want to steer clear from.*

Is there anything else that I should know about your business when designing your brand?