Vendor Application Form
Receipt of this application does not constitute an agreement with Southeast Pet.
Company Information
Company Name:
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Brand Name(s):
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Year Founded:
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Contact Name/Title:
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Company Ownership Structure:
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Private/Employee-Owned
Private Equity
Other
Headquarter Location (City, State)
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Contact Phone:
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Email:
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Website:
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Product Information
Check All Applicable Product Categories:
Dog
Health
Cat
Food/Treats
Toys
Accessories
Other
Please Offer a Brief Description of Your Product:
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0/75
How Many SKUs are in Your Line?:
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What Problem Does Your Product Solve for the Pet Parent or Retailer?
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Where is Your Product Manufactured?
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Where are Your Materials/Ingredients Sourced?
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What is Your Average Shelf Life?
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What is Your Average Monthly Turns (if known)?
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Distribution Information
Is There an Opportunity for Territorial Exclusivity?
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YES
NO
What Other Distributors Currently Offer Your Product?
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Who are Your Top 3 Retail Chains?
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Do You Have Distributor Pricing, Wholesale, and MSRP?
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What is Your Average Distributor Margin?
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What is Your Average Retailer Margin?
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Do You Have a MAP Policy?
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If so, How is it Enforced?
What is Your Minimum Order?
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What is Your Free Freight Minimum?
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What is Your Average Order Lead Time?
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What is Your Historical Fill Rate?
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What Credit Terms Can You Offer?
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From Where Do Your Products Ship?
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In Which Mass Markets are Your Products Available?
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Do You Currently Ship Directly to Retail Accounts? (AL, FL, GA, NC, SC, TN, & Parts of the Caribbean)
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Are You Ready for Full Distribution?
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Will Southeast Pet Assume Distribution of These Accounts?
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Do You Have All State Registrations Available (AL, FL, GA, NC, SC, TN. & Parts of the Caribbean)?
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What is Your Sales Support Model?
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Rep Group
Internal Sales Team
Hybrid
What is Your Plan to Onboard New Retailers?
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What is Your Annual Marketing Spend (Percentage of Sales or Dollars)?
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What Types of Support Do Your Offer Retailers? (Astro, Training, etc)
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What Trade Shows Have Your Attended in the Last 24 Months?
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Why Do You Want to Partner with Southeast Pet?
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What Does a Successful Partnership with Southeast Pet Look Like in the first 12 Months?
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