A2P/10DLC Messaging Brand

A brand is the company or entity the end customer believes to be sending the message. To register your brand, please provide complete, accurate, and up-to-date information about your company. This information tells Mobile Network Operators (MNOs) eg AT&T, T-Mobile, etc. who is sending messages. After a Brand is registered and Verified, you will be able to register Campaigns for that Brand.

Country of Registration*

What type of legal form is the organization?*

Legal Company Name*

The company or entity the End Customer believes to be sending the message. Legal name must match IRS records

Does the Company operate under a DBA or Brand Name?*

YesNo

DBA or Brand Name

Type in the "Doing Business As" (DBA) or trade name of the Company

Tax Number/ID/EIN*

Please enter that nine-digit number in the EIN field and ensure that your legal company name is consistent with your IRS registration and is properly spelled, For Canada, enter the first 9 numeric digits of the Business Number (BN). Sample:123456789 RT 0001 - just drop the RT 0001

Website/Online Presence*

IMPORTANT:Either the brand’s company website or online presence must include:A complete, comprehensive, clear, and accessible Privacy Policy that outlines how customer data is collected, used, and protected. A section in their Terms and Conditions (T&C) or Terms of Service (TOS) dedicated to SMS Communication. If linking to a company website, make sure:o It is a working and secure website with a valid SSL certificate.o The URL matches the company's brand name.o Also, any forms asking for phone numbers MUST include a clear SMS disclosure on ALL forms, regardless of whether the number will be used to contact consumers via SMS.

Company Vertical*

The Campaign Registry (TCR) vertical types, Select the industry market which best fits your business space

Stock Symbol

Enter stock symbol for your publicly traded company

Stock Exchange

Select U.S. based stock exchange

Country of Registration

Company Address*

Street Address

Street Address Line 2

CityState / Province

Postal / Zip Code

Support Email Address*

Required for Publicly Traded Company. Brand's business contact will need to complete a Two-Factor Authentication (2FA) sent to their email address for brand verification.

Support Phone Number*

Please enter a valid phone number.

Privacy Policy Link*

Enter link to the privacy policy hosted online. IMPORTANT: A Privacy policy is required for all 10DLC messaging campaigns. The Privacy Policy MUST make clear that consumers’ Personally Identifiable Information (or PII) will not be shared, rented or sold to third parties for the purpose of marketing.

Terms and Conditions Link*

Enter link to the SMS terms and conditions hosted online. IMPORTANT:The Terms & Conditions (T&C) or Terms of Service (TOS) section should include the following: o Program (Brand) name o Product description, or the types of messages consumers might receive (be very detailed) o Message frequency o The “Message and data rates may apply” disclosure o Opt-out instructions o Customer Care Contact Information, or where/ how the end user contacts the brand if they need help

I believe this information to be accurate to the best of my knowledge and I agree to share the required legal documents for the Tax information when required by the Carriers.