Sustainability in the Tea Industry
This survey is conducted on behalf of Firsd Tea and the Tea & Coffee Trade Journal. It covers social, economic, and environmental issues associated with sustainability. The survey takes about 5 minutes and we recommend using a laptop or desktop computer. If you are using a mobile device, please rotate your phone to landscape/wide view. Select "Next" to begin the survey.
For every response, a donation will be contributed to 1% for the Planet, a global network of businesses, individuals and nonprofit organizations tackling our planet's most pressing environmental issues.
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Social Sustainability
1. In your view, how do the following industries perform when it comes to general sustainability practices?
*
Very Well
Somewhat Well
Not Very Well
Not Well At All
Don't Know/NA
Tea
Coffee
Cocoa
2. In your view, how well do each of the following industries perform regarding Workers' Rights?
*
Very Well
Somewhat Well
Not Very Well
Not Well At All
Don't Know/NA
Tea
Coffee
Cocoa
3. In your view, how well do each of the following industries perform regarding Gender Equity?
*
Very Well
Somewhat Well
Not Very Well
Not Well At All
Don't Know/NA
Tea
Coffee
Cocoa
4. In your view, how well do each of the following industries perform regarding Poverty Reduction?
*
Very Well
Somewhat Well
Not Very Well
Not Well At All
Don't Know/NA
Tea
Coffee
Cocoa
5. In your view, how well do each of the following industries perform regarding Investment in Safe and Caring Communities?
*
Very Well
Somewhat Well
Not Very Well
Not Well At All
Don't Know/NA
Tea
Coffee
Cocoa
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Economic Sustainability
6. In your opinion, how important do you think the following sustainability issues are to most consumers?
*
Very Important
Somewhat Important
Somewhat Unimportant
Very Unimportant
Don't Know/NA
Environment/Carbon Footprint
Worker’s Rights
Fair Prices and Wages
Gender Equity
7. How much do the following aspects contribute to your decision to stock a particular tea for your product offering?
*
A Great Deal
Somewhat
Not Very Much
Not at All
Don't Know/NA
Price
Sustainability
Leaf Grade
Origin/Terroir
Variety
Flavor
Demand
Consistency of Supply
8. How much do each of the following industries improve the livelihood of smallholder farmers? (i.e. operators of farms with around 5 hectares or less)
*
A Great Deal
Somewhat
Not Very Much
Not At All
Don't Know/NA
Tea
Coffee
Cocoa
9. How worried or unworried are you about climate change's effect on your business operations?
*
Unworried
1
2
3
4
Worried
5
1 is Unworried, 5 is Worried
10. How much do you think tea consumers value the following certifications?
*
A Great Deal
Somewhat
Not Very Much
Not at All
Don't Know/NA
Organic
Rainforest Alliance
Fair Trade
Elephant Friendly
Non-GMO
Demeter Biodynamic
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Environmental Sustainability
11. How much do you think the following tea industry risk factors are affected by climate change?
*
A Great Deal
Somewhat
Not Very Much
Not at All
Don't Know/NA
Changing Rain Patterns
Worker Migration
Extended Freezes
Extreme Heat
Pest Problems
12. In your opinion, how much do the following industries try to reduce their Environmental Impacts?
*
A Great Deal
Somewhat
Not Very much
Not At All
Don't Know/NA
Tea
Coffee
Cocoa
13. In your opinion, to what extent do the following industries comply with Organic Certification Standards?
*
A Great Deal
Somewhat
Not Very Much
Not At All
Don't Know/NA
Tea
Coffee
Cocoa
14. In your opinion, how sensitive are the following industries to the environmental impact of climate change on Production?
*
Very Sensitive
Somewhat Sensitive
Somewhat Insensitive
Very Insensitive
Don't Know/NA
Tea
Coffee
Cocoa
15. In your opinion, how much do tea growers in the following countries implement Sustainability Practices?
*
A Great Deal
Some
Little
Almost None at All
Don't Know/ NA
China
India
Japan
Kenya
Sri Lanka
Vietnam
16. Imagine a 10-point scale where a 10 is the IDEAL WORLD where tea is cultivated, traded and consumed in the most sustainable way possible. Where on the 10-point scale are the tea industry's sustainability practices CURRENTLY?
*
Worst
1
2
3
4
5
6
7
8
9
Best
10
1 is Worst, 10 is Best
17. How would you recommend closing the gap between the tea industry's CURRENT sustainability practices versus its sustainability practices in your IDEAL WORLD?
*
18. In your opinion, where on the 10-point scale were the tea industry's sustainability practices 10 YEARS AGO?
*
Worst
1
2
3
4
5
6
7
8
9
Best
10
1 is Worst, 10 is Best
19. Where on the 10-point scale do you think the tea industry's sustainability practices will be 10 years in the FUTURE?
*
Worst
1
2
3
4
5
6
7
8
9
Best
10
1 is Worst, 10 is Best
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About You
All answers will remain anonymous
23. What is your age?
*
24. What is your gender?
*
Male
Female
Non-binary
Prefer not to say
Other
25. What is your job title?
*
26. In what kind of industry do you work?
*
Tea
Coffee
Cocoa
Other
27. In what kind of business do you work?
*
Wholesale
Importing
Exporting
Retail
Agriculture
Processor
Packer
Marketing/Sales
Other
28. Primary Business Region
*
Street Address
Street Address Line 2
City
State / Province
Postal / Zip Code
Please Select
Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Anguilla
Antigua and Barbuda
Argentina
Armenia
Aruba
Australia
Austria
Azerbaijan
The Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia
Bosnia and Herzegovina
Botswana
Brazil
Brunei
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Canada
Cape Verde
Cayman Islands
Central African Republic
Chad
Chile
China
Christmas Island
Cocos (Keeling) Islands
Colombia
Comoros
Congo
Cook Islands
Costa Rica
Cote d'Ivoire
Croatia
Cuba
Curaçao
Cyprus
Czech Republic
Democratic Republic of the Congo
Denmark
Djibouti
Dominica
Dominican Republic
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Ethiopia
Falkland Islands
Faroe Islands
Fiji
Finland
France
French Polynesia
Gabon
The Gambia
Georgia
Germany
Ghana
Gibraltar
Greece
Greenland
Grenada
Guadeloupe
Guam
Guatemala
Guernsey
Guinea
Guinea-Bissau
Guyana
Haiti
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iran
Iraq
Ireland
Israel
Italy
Jamaica
Japan
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
North Korea
South Korea
Kosovo
Kuwait
Kyrgyzstan
Laos
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macau
Macedonia
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Marshall Islands
Martinique
Mauritania
Mauritius
Mayotte
Mexico
Micronesia
Moldova
Monaco
Mongolia
Montenegro
Montserrat
Morocco
Mozambique
Myanmar
Nagorno-Karabakh
Namibia
Nauru
Nepal
Netherlands
Netherlands Antilles
New Caledonia
New Zealand
Nicaragua
Niger
Nigeria
Niue
Norfolk Island
Turkish Republic of Northern Cyprus
Northern Mariana
Norway
Oman
Pakistan
Palau
Palestine
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Pitcairn Islands
Poland
Portugal
Puerto Rico
Qatar
Republic of the Congo
Romania
Russia
Rwanda
Saint Barthelemy
Saint Helena
Saint Kitts and Nevis
Saint Lucia
Saint Martin
Saint Pierre and Miquelon
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia
Seychelles
Sierra Leone
Singapore
Slovakia
Slovenia
Solomon Islands
Somalia
Somaliland
South Africa
South Ossetia
South Sudan
Spain
Sri Lanka
Sudan
Suriname
Svalbard
eSwatini
Sweden
Switzerland
Syria
Taiwan
Tajikistan
Tanzania
Thailand
Timor-Leste
Togo
Tokelau
Tonga
Transnistria Pridnestrovie
Trinidad and Tobago
Tristan da Cunha
Tunisia
Turkey
Turkmenistan
Turks and Caicos Islands
Tuvalu
Uganda
Ukraine
United Arab Emirates
United Kingdom
United States
Uruguay
Uzbekistan
Vanuatu
Vatican City
Venezuela
Vietnam
British Virgin Islands
Isle of Man
US Virgin Islands
Wallis and Futuna
Western Sahara
Yemen
Zambia
Zimbabwe
Other
Country
29. What is your highest level of education?
*
Less than High School
High School Diploma
Some College
College Degree
Graduate Degree
Thank you for completing the survey.
The next section on Climate Risk is optional and takes around 1 minute to complete. If you would like to participate, kindly select "Next", otherwise select "Submit" to conclude the survey.
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Climate Risk
In your opinion, how likely or unlikely are the following events to occur in the next decade due to the effects of climate change?
30. Decreased Quality of Life
Very Likely
Somewhat Likely
Somewhat Unlikely
Very Unlikely
Don't Know/NA
Global Quality of Life
My Quality of Life
31. Food Shortages
Very Likely
Somewhat Likely
Somewhat Unlikely
Very Unlikely
Don't Know/NA
Global Food Shortages
Food Shortages Where I Live
32. Increased Disease Risk
Very Likely
Somewhat Likely
Somewhat Unlikely
Very Unlikely
Don't Know/NA
Global Diseases Risk
My Disease Risk
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