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  • em·pow·er

    make (someone) stronger and more confident, especially in controlling their life.
  • Michigan Football's Brand For Life™ program

    Become a part of the M Power Network, the most unique and cutting edge program in the modern era of college football! At Michigan Football, we believe strongly in helping our student-athletes become the best version of themselves on and off the field. We want to further our mission by expanding the tools, resources and experiences required to help our players flourish throughout their lives. Our goal is to partner with you, our greatest supporters, to help build, promote, and protect the player's personal brands. Help us make an impact through M Power, our Brand For Life program.
  • Questions?

    Contact us via email (brandforlife@umich.edu)
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