Wholesale Market Program 2024

DEADLINE FOR APPLICATION: MONDAY, NOVEMBER 27, 2023

The Saskatchewan Craft Council will once again be participating in the Toronto Gift Fair (TGF)January 28 - February 1, 2023 and have openings for up to 3 craft artists who wish to sell work wholesale. TGF is organized by CanGift Fair. As the top national gift fair and the largest trade fair in Canada, the Toronto Gift Fair is where consumer trends begin. For more than 30 years, it has attracted an international audience of buyers who come to network, conduct business, see new trends, celebrate innovation and engage in new business opportunities with the Canadian manufacturers, importers, exporters, wholesalers, distributors and suppliers who exhibit there.
What Is Wholesaling?

Wholesaling is the act of buying goods in bulk from a manufacturer at a discounted price and selling to a retailer for a higher price, for them to repackage and in turn resell in smaller quantities at an even higher price to consumers. Due to the large quantities purchased from the manufacturer at a discounted price, the wholesaler can also pass on this discount to retailers. The retailer sells at a price that reflects the overall cost of doing business.
Market details
- Set up Friday Jan 26 and Saturday Jan 27 Morning
- Sunday, January 28 to Friday, February 1 - Sale
- Sunday to Thursday 9 am to 6 pm; Friday 9 am to 3 pm
- Tear down Friday
- The Toronto Congress Centre, 650 Dixon Rd, Etobicoke, ON M9W 1J1 Toronto, Ontario, Canada
Objectives
- To introduce market ready SCC artists to the national wholesale marketplace;
- To promote Saskatchewan Fine Craft to a Canadian market;
- To increase sales and customers of participants
The SCC will:
- Select up to five candidates;
- Selection will be done by Member Services Coordinator, Alexa Hainsworth and SCC Executive Director Carmen Milenkovic;
- Rent booth space at the Toronto Gift Fair (TGF) branded as an SCC booth with additional branding for the individual participants;
- Cover the costs of flights, local travel, accommodation for first time participants;
- Book travel and accommodations;
- Ship inventory to Toronto; and Provide some support for promotional materials for each artist, plus lead general promotion of our presence in Toronto.
The successful participant member will:
- Be a juried Professional Craftsperson member in good standing at time of application and the event;
- Meet all deadlines as outlined in the Call to Action and subsequent contracts;
- Show capacity to take orders at the TGF, and fulfill them on time and as promised;
- Provide a sample line to showcase at the sale (You do not sell product from the booth, you only show it; purchasers PLACE ORDERS WITH YOU BASED ON YOUR DISPLAYED SAMPLES AND CATALOGUE);
- Develop a catalogue of product that TGF consumers can order;
- Have an up to date Member Profile in the SCC Member Directory PLUS an up to date artist website, Facebook business page, and Instagram account;
- Be available to staff the booth for the entire market OR provide a knowledgeable replacement (must be approved by the SCC), including set-up and take down (the SCC will work out a schedule with participants to provide some down time);
- Be responsible for associated costs if you enlist/hire other individuals for booth relief (must be approved by SCC);
- Cooperate with other attending SCC participants and share responsibilities;
- Provide own payment system;
- Provide the SCC with high resolution photos and dimensions of retail products, or arrange for photos to be taken by the SCC (costs may be incurred for this);
- Deliver any commission of work taken at the show according to promised deadlines;
- Follow up with contacts made at the show in a timely fashion;
- Provide daily sales reports to the Member Services Coordinator including:
1. Value of sales
2. Description of customers
3. New contacts made
4. Commission orders placed at the show
5. Subsequent sales as a result of participating in the program. (This information will be kept confidential, and will only be used to evaluate the program’s results.)
6. Reporting timelines subject to change
- Fees:Upon approval of application, pay $500 participation fee payable to the SCC. Businesspartners that are directly involved in the making of products may also attend for a fee of $250
Name

First NameLast Name
Address

Street Address

Street Address Line 2

CityState / Province

Postal / Zip Code
E-mail
example@example.com
Phone Number

Area CodePhone Number
Buisness Name
Business Email
Website
Social Media Account
Instagram, Facebook, TikTok, etc. Provide either handle or link of most used platform.
100 Word Bio

0/105
Sales - Provide a description of your ability to provide a sample of inventory for orders made at the show.
Provide a 500 word statement on how you believe your experience in this wholesale event will impact your business.

0/500
Product Description - List all products you plan to display at CanGift and wholesale price points.
Upload all product items or catalogues. Show a range of products, including how you have displayed your work in markets, or retail shops you’ve shown in previously.

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DEADLINE FOR APPLICATION: MONDAY, NOVEMBER 27, 2023

What Is Wholesaling?