New Zealand Short Code Application Form
NZ short codes must be free to the end user or standard rate, in line with New Zealand compliance.
Sinch Account Manager: Who are you working with from Sinch to complete this application
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Primary Contact (Person responsible for managing this request in your business)
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First Name
Last Name
Contact Phone Number
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Please enter a valid phone number.
Contact Email Address
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Company Trading Name
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Company Address
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Street Address
Street Address Line 2
City
State / Province
Postal / Zip Code
Company Website (Or terms and conditions website)
Company NZ Phone Number (Must be 0800/0508 number. Put N/A if none)
Please enter a valid phone number
Company Email Address (Customer Care/Escalation)
Type of Short Code
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Standard Rate: For transactional messages (e.g. OTPs) — customers are charged their replies at normal SMS rates.
Free to End User (Zero-rated): Required for marketing — customers pay nothing to receive or reply (including opt-out).
Type of Request
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New Short Code Service
Change Existing Service
Change Price Point
Migrate Existing Service
Shortcode Format
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3 digits
4 digits
5 digits
6 digits
Carriers Required (Select all required)
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All NZ Carriers (Recommended) Ensures full delivery coverage across all networks.
Specific Carrier(s) (Advanced)Enter only if you have a defined requirement (may limit delivery)
Enter specific carrier(s) (e.g. Spark, One NZ, Skinny, 2degrees)
Type of Service (Select One)
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2FA
Notification
Promotional
Other
Description of the Company: Briefly describe your company, including what you do, your industry, and who you serve.
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Description of the Service - What the purpose of the service is and when is the period for the message to be sent.
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Description of Opt-In/Out Process: Who is the intended target audience to receive the message, how do they opt-in. (Provide screenshot of how the handset user consent/opt-in to receive the SMS from your business.)How will the handset user be notified about the SMS charges that will be incurred to them if they need to reply to the short code? (e.g. SMS rates are mentioned in sign-up page)How does the handset user cancel the service? (e.g. opt-out by texting 'STOP' is a mandatory default method. An alternative free opt-out method can be provided in addition to the default method) *SMS Charges is not applicable to FTEU code.
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MT EXAMPLE: *PLEASE PROVIDE AN EXAMPLE OF A MESSAGE SENT FROM YOUR BUSINESS TO THE PHONE USER. Definition: SMS sent from Shortcode to handset. All MT must include Company Name.“Std $ apply” – this phrase is mandatory on Standard codes and must be included at the end of the MT. Not applicable for FTEU codes.“TEXT STOP TO UNSUB” – this phrase is mandatory on Promotional messages and must be included at the end of the MT. For marketing traffic, a free opt-out method must be provided. This can be offered via website, email, or toll-free phone number and must be communicated in the opt-in page as well as SMS outbound messages.
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Transactional example: HI "NAME" WE “COMPANY NAME” LOOK FORWARD SEEING YOU TOMORROW AT YOUR SCHEDULED APPOINTMENT. TEXT TOUR TO CONFIRM. STD $ APPLY. Promotional example: HI “NAME” WE AT “COMPANY NAME” HAVE A SALE GOING ON! TEXT STOP TO STOP UNSUB. STD $ APPLY.
MO EXAMPLE/S:*PLEASE PROVIDE AN EXAMPLE OF A MESSAGE SENT FROM THE PHONE USER BACK TO YOUR BUSINESS . MO Definition: SMS sent from handset to Shortcode(E.g. STOP, TEXT, HELP …)
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MO EXAMPLE/S:*PLEASE PROVIDE AN EXAMPLE OF A MESSAGE SENT FROM THE HANDSET BY PHONE USER.
Expected Weekly Volume of Messages
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Expected Peak Times (days and hours)
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Advertising
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Print
Online
TV
Mobile
Radio
Outdoor
IVR
Other
Screenshot of Sign-Up / Opt-In Page -- PLEASE UPLOAD SCREENSHOT - THIS IS MANDATORY FOR SENDING PROMOTIONAL MESSAGES. --SIGN-UP / OPT-IN PAGE MUST INCLUDE A METHOD OF GAINING CONSENT FOR THE END CUSTOMERS TO RECEIVE MARKETING MESSAGES. --SMS RATES (E.G. MSG & DATA RATES MAY APPLY) FOR OPTING OUT (E.G. REPLYING TO AN SMS) MUST BE INCLUDED IN THE SIGN-UP / OPT-IN PAGE FOR STANDARD SHORT CODE.
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(Internal) Business Unit: MessageMedia AU
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