3. PROPERTY RIGHTS AND CONFIDENTIALITY
3.1. Use of Client's Likeness: Client agrees and consents to grant the Awakening Artist Academy use of the Client's likeness in the form of video, photo, writing, results, and testimonials as it relates to the Academy for use in business operations unless expressly and formally denied by Client through writing to Dana Wilcher. If Client does not expressly deny access to this information through writing, it is available for operations and use by the Awakening Artist Academy.
3.2. Ownership of Information: The Awakening Artist Academy provides Client access to confidential information which is specific to the Academy. Confidential information includes trade secrets, formulas for developing a Creative Commission Offering trademarked by the Awakening Artist Academy, scripts, worksheets, emails, coaching strategies, sales methods, client acquisition, technical systems, courses, advertisements, studio practices, spiritual methods, social media practices, and pricing artwork. All information that Client acquires during the term of service rendered within the Academy under The Agreement, which client would reasonably believe is confidential information or that which The Awakening Artist Academy takes measures to protect, is regarded as confidential information.
3.3. No Disclosure: While The Agreement is active and at all times thereafter, Client shall maintain a strictness of confidentiality regarding trade secrets developed by the Awakening Artist Academy. Client agrees not to disclose, sell, replicate, copy, transfer, or convey information directly nor indirectly to any person or entity outside of the Awakening Artist Academy, except with express written consent by Dana Wilcher. Client will not make copies, record, photograph, distribute, or transfer any content or information within the Academy to any sources.