11. Retail Establishments. Beauty Coaches are not permitted to sell or display Products in any permanent retail establishment open or available to the general public or otherwise available to “walk-in” customers. This includes department stores, mall booths, kiosks, specialty gift shops or any other business or commercial establishment that is open or available to the general public.
12. Earnings Claims. Beauty Coach shall not make any earnings claims or representations in connection with promoting CLARINS as a business or income opportunity except as specifically set forth in materials published by CLARINS. Sales Tools. Beauty Coach may create her or his own sales aids, presentations, advertising and promotional materials (“Sales Tools”). To ensure that Sales Tools are not deceptive and contain only substantiated claims, all Sales Tools must contain only those product claims and income claims published by CLARINS, clearly identify they were created by an independent Beauty Coach and identify the Beauty Coach. Beauty Coach shall not sell or attempt to sell such Sales Tools. Beauty Coach may make Sales Tools available to other Beauty Coaches free of charge. CLARINS reserves the right to review any Sales Tools to ensure compliance with this Agreement. Beauty Coach hereby grants CLARINS an irrevocable license to use the Sales Tools and make them available to other Beauty Coaches for use at its discretion, and waives all claims against CLARINS, its officers, directors, owners, employees, agents and other Beauty Coaches for such use of the Sales Tools. In addition, CLARINS may create Sales Tools that are available for purchase by Beauty Coaches.
13. Use of Company Trademarks. The name “CLARINS” and other names and logos used by CLARINS are proprietary trade names, trademarks and service marks solely and exclusively owned by CLARINS (the “Company Marks”). CLARINS grants to Beauty Coach a limited, nonexclusive, non-transferable license to use the Company Marks during the term of this Agreement provided that such use complies with the provisions of this Agreement. Beauty Coach shall not use anything confusingly similar to the Company Marks in any email address, website domain name, or social media name or address. Beauty Coach shall also not use any Company Marks or any derivatives or variations of such marks or anything confusingly similar with any pay-per-click or other search engine optimization strategy.
14. Social Media & Digital Marketing. Should Beauty Coach utilize social media and digital marketing in promoting her or his CLARINS business, including but not limited to blogs/individual websites, web forums, Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, or other online platforms, Beauty Coach agrees to each of the following:
a. Beauty Coaches must conspicuously identify themselves as an independent Beauty Coach in all advertising, directory listings, promotional material, social media postings, and other forums in which they promote CLARINS’s products, services and/or business.
b. No product sales or enrollments may occur on any social media site. Beauty Coach must complete all sales and enrollments in his or her personal CLARINS’s website url.
c. It is Beauty Coach’s responsibility to follow the social media site’s terms of use. If the social media site does not allow its site to be used for commercial activity, Beauty Coach must abide by the site’s terms of use, and all other rules of the site.
d. A Beauty Coach may not use any social media site or other web presence on which they discuss or promote CLARINS or the Products to solicit CLARINS Beauty Coaches for another direct selling or network marketing program or that may be reasonably viewed as inviting an inquiry from other CLARINS Beauty Coaches regarding another direct selling company or business opportunity.
e. Beauty Coach may utilize assets provided by CLARINS in social media posts and as background images, but the avatar or main image may not be a CLARINS logo or image utilized by CLARINS.
f. Beauty Coach may not imply exclusivity or ownership of a specific geographical area in a social media profile, post or website.
g. Beauty Coaches may promote prices, special, promotions or programs offered by CLARINS. Beauty Coach may only advertise personal specials, prices or promotions through direct one-to-one communications in person, email, direct or private message, telephone, text or direct mail.