Marketing and Promotion Strategy Questionnaire

1

Name of the Show:

2

Business Name:

3

Full Name of Primary Contact:

4

Contact Email Address:

5

Contact Best Phone:

Area Code

Phone Number

6

Marketing and Promotion Questionnaire (Part One): This questionnaire helps BHTV understand your general promotional preferences at this point in time.

Please Note: (Part Two) of the questionnaire will be provided to you later in the pre-launch phase once your Branding and Monetization Strategy has been established. At that time, you will have an opportunity to provide further details necessary to execute your marketing and promotional plan.

7

Primary Goals: Beyond general viewership, what are the nuanced objectives for this marketing campaign? Are we looking to establish a hardcore fanbase, andprompt discussions online?

0/250

8

Key Performance Indicators (KPIs): What specific measurements or milestones will signal the campaign's success? This could be in terms of social media metrics, viewership ratings, or audience feedback.

0/250

9

Describe any objectives you have for product sales and or servicess. This could be in terms of dollar amount, number of new clients, or product units.

0/250

10

Past Strategies: If there were previous marketing initiatives, provide the details below:

0/250

11

Past Strategies: Were there specific advertisements, events, or PR stunts?

0/250

12

Assessment: How would you evaluate the success of these efforts? Do you have specific metrics or qualitative feedback? Do you have a feel for what worked and what didn't?

0/250

13

Share any marketing strategies or creative concepts you've considered or are passionate about exploring.

0/250

14

Primary Goal: What is the primary goal of the social media video clip promo posts? Is it to highlight specific moments, create curiosity, or showcase behind-the-scenes content?

0/250

15

Current Presence: Which social media platforms is the Show Podcast currently active on? How would you assess current engagement levels?

0/250

16

Creative Preferences: Do you have preferences in social media formats (e.g., Stories, Carousel, Video)?

0/250

17

Organic Engagement Techniques: Do you have any thoughts or preferences on encouraging fan engagement on social media? (e.g., collaborations, hashtag challenges, fan polls).

0/250

18

If known, please specify the type of content that resonates most with your audience. (Behind-the-scenes, live Q&As, episode clips, fan interactions, etc.)

0/250

19

Exclusive Content. If the Show already has exclusive materials that you want to use for marketing, such as Flagship Shows or content pieces, behind-the-scenes clips, cast interviews, or unreleased trailers; describe below:

0/250

20

Specifics: Are there specific emotions or reactions you want to evoke from your audience through images, memes, and text promos?

0/250

21

Seasons and Trends: Do you have any seasonal or trending themes you'd like to incorporate into the content calendar?

0/250

22

Notable Personalities: List any celebrities, influencers, or notable figures associated with the show.

0/250

23

Collaborations: How open are you to partnering with external influencers, brands, or content creators to promote the show? What would be the ideal collaboration?

0/250

24

Audience's Favorite Platforms: Based on your observation and previous marketing efforts, which social media platforms is your audience most active and engaged on?

0/250

25

Platforms to Avoid: From the Show's perspective, are there Social Media platforms that should be avoided?

0/250

26

Do you have in mind any future special events with BraveHearts for Kids or BraveHeartsTV that you would like to begin strategizing?

Yes

No

27

If yes, please describe your idea:

0/250

28

Press Releases: If known, describe the strategies you prefer to use in making the press release content compelling and newsworthy for different levels?

29

Special Episodes

0/250

30

Guests

0/250

31

Milestones

0/250

32

Are there specific storytelling techniques you'd like to incorporate to capture the reader's attention?

0/250

33

Other

0/250

34

Do you plan to actively seek feedback from the audience through surveys, polls,or comments on social media?

35

Do you have data on listener or viewer feedback from other platforms that might help fine-tune your ROKU and AmazonFireTV strategy?

0/250

36

Do you have plans for subsequent seasons or shows in the works?

0/250