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  • UTM Calculator

  • Use this tool to generate SD Worx-compliant UTM-tagged URLs effortlessly. Fill in the required fields, and receive an email with your tagged URLs for use. Questions on usage? Reach out to Matthew Smet. Learn about UTM tag reporting in the MarTech Academy article.

  • Do not add country code to the campaign code.

    Always follow the naming convention (for more information, click the link)! 

  • DO NOT USE Spaces and concatenate everything with _ (underscore)

    This ensures us to have a better reporting

  • Definitions Medium:

    • Email: Email is the channel by which users arrive at your site via links in email.
    • Paid Social: Paid Social is the channel by which users arrive at your site via ads on social sites like Facebook and LinkedIn.
    • Search & Display
      • Search: Paid Search is the channel by which users arrive at your site via ads on search-engine sites like Bing, Google or other.
      • Display: Display is the channel by which users arrive at your site/app via display ads, including ads on the Google Display Network.
    • Organic Social: Organic Social is the channel by which users arrive at your site via non-ad links on social sites like Facebook or Twitter.
    • Partner: All paid items from partner(s)
    • Print: Print users arrive to website via scanning QR codes printed on own materials

  • Email

  • Paid Social

  • Ad Info

  • Search & Display

  • Ad Info

  • Social Organic

  • Partner

  • Print

  • Confirmation?

  • By submitting this form you will receive a confirmation email with all the generated UTM links. Do not forget to always place the utm behind the url in your assets.

    www.sdworx.com?utm_source=example&utm_medium=example&utm_campaign=example

     

     

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