Orinoco Communications Research Comms Survey 2023

1
Name
First Name
Last Name
2
Email
example@example.com
3
What is your current role/job title?
4
What organisation do you work for?Only tell us if you're comfortable sharing
5
How many years experience do you have working as a research communicator?
6
What type of research organisation do you work for?
University - central team
University department/school
Independent non profit research institution
Funding organisation
Commercial research
Other
7
What field/s of research does your organisation focus on?Select all that apply
STEM
Humanities
Social Sciences
All of the above
8
If your organisation focuses on a specific type of research, please briefly describe
Huge
Large
Normal
Small
Ok
Ok
9
What is the size of your communications team currently?Please tell us the number of people
10
Has your team grown in size in the last 12 months?
YESNO
11
Has your communications team/department had an increase in budget in the last 12 months?
YESNO
12
Have you ever had formal training/education in communication or research communication?If you answer yes, please describe briefly
Please Select
Please Select
Yes
No
13
Do you have a higher education degree that's directly related to the research that you currently communicate?If you answer yes, please describe briefly
Please Select
Please Select
Yes
No
14
How often are you using generative AI tools to assist you with your work?
Daily
Weekly
Monthly
I've never used it
15
What do you use generative AI tools/platforms for?
Drafting accessible summaries of research findings and papers
Generating ideas for content e.g blog topics
Generating creative content e.g scripts or images
Drafting questions for interviews with researchers
Drafting emails
Helping develop strategies for communications campaigns
Writing social media posts
Other
16
Please specify what else you use generative AI tools/platforms for
17
Have you received any training in how to use generative AI tools for communication?
YESNO
18
Has your institute issued any guidelines around the use of generative AI tools?For example, relating to issues around ethical use and privacy.
YESNO
19
How are you feeling about the use of generative AI tools in research communications?
Strongly Negative: I strongly oppose the use of generative-AI tools in research communications and believe they have a detrimental impact.
Negative: I have reservations about the use of generative-AI tools in research communications and feel that their drawbacks outweigh their benefits.
Neutral: I have mixed feelings about the use of generative-AI tools in research communications, neither strongly supporting nor opposing their use.
Positive: I support the use of generative-AI tools in research communications and believe they contribute positively to the field.
Strongly Positive: I strongly endorse the use of generative-AI tools in research communications and believe they are a valuable asset to the advancement of knowledge.
20
Which of these audiences are you required to engage with as part of your role?Please select all that apply
Public
Policy makers
Press
Funders
Academics and Researchers
Other
21
Which other audiences are you required to engage with?
22
What channels do you frequently use to communicate research findings?Please select all that apply
Academic journals
Social Media
Press releases
Blogs
Newsletters
Podcasts
Youtube
Other
23
Which other platforms do you use to communicate research findings?
24
Has the importance of digital channels vs. in-person events changed since the COVID pandemic?
Digital channels have become more important to us
In-person events have become more of a priority than digital engagement
No change
25
Which social media platform(s) currently give you the best engagement with your main target audience?
X (formerly twitter)
Facebook
Instagram
Linked In
TikTok
Other (please specify)
26
Please specify which other social media platform(s) currently give you the best engagement with your main target audience
27
How do you evidence this impact?
28
Have you seen a decrease in engagement on social platforms over the last 12 months?
YESNO
29
Which platforms have seen the biggest decrease?
30
Do you have an idea of what is causing the reduced engagement?
Huge
Large
Normal
Small
Ok
Ok
31
How do you plan to reverse that trend?
Huge
Large
Normal
Small
Ok
Ok
32
What are the main challenges you face with the creation and sharing of digital content?
Cutting through the noise and reaching the right people
Keeping up with the constant demand for new content
Accurately assessing the impact of the content you produce
The cost of production
Finding the right creative partners
Other (please specify)
33
Please specify any other main challenges you face with the creation and sharing of digital content.
34
Do you feel the work of you and your colleagues is given sufficient value by your organisation?
35
How visible do you feel your communications team is for researchers and other members of your institute? Do they know how to reach you?
36
Are you given sufficient support by your organisation to enable you to do your job successfully?
YESNO
37
What change/s would improve things?
Huge
Large
Normal
Small
Ok
Ok
38
Are you a member of a chartered institute or other professional network related to your role as a research communicator?
YESNO
39
Please specify which chartered institute or other professional network you are a member of
40
Would you welcome a stronger peer support network for people working in research communications across different disciplines?
YESNO
41
Please indicate which kinds of support are most appealing
Regional in-person events to connect with other research communicators
Skills development - workshops and training in sector-specific activities
An online forum for sharing knowledge, ideas, challenges and feedback e.g. a Slack channel.
Action learning sets - to work alongside peers over a short period to generate solutions and strategies
Other
42
If you ever work with research in other disciplines, please tell us about the collaboration herePlease leave blank if you do not conduct interdisciplinary research
Huge
Large
Normal
Small
Ok
Ok
43
How positive do you feel about research communication as a field over the next year?
Very positive
Positive
Neutral
Negative
Very negative
44
What factors influence how positive you feel about the next year?
Huge
Large
Normal
Small
Ok
Ok
45
What do you see as the biggest challenge for research communication over the next year?
Huge
Large
Normal
Small
Ok
Ok
Should be Empty: