Professional Branding Bootcamp REGISTRATION

At DEEP Coalition, our mission is to build bridges between leaders and professionals from all backgrounds—across education levels, income ranges, and industries. We do this by working closely with employers, schools, and associations, and by coaching executives, employees, and entrepreneurs in their growth.

From this work, we created a 3-day virtual bootcamp with 3 Zoom class designed for recent high school graduates, college students, and student success coaches. The program focuses on developing your authentic voice and building a strong personal and professional brand on LinkedIn—skills that open doors to greater opportunities in both work and life.

Tuition: $500 per learner (includes all sessions and learning materials). Flexible payment plans are available.

Bootcamp PURPOSE

What is voice development? It is no different than professional + personal branding. It is about using communication (written and verbal) to create a mark on your name that will tell others who you are, what you do, and how you want to be remembered. The truth is your voice builds your reputation. This is why LinkedIn is a great platform for storytelling and sharing your thoughts, ideas, and perspectives. Your social activities such as posts and comments will help you to establish trust and make meaningful connections with diverse leaders and working professionals, which are important steps in the process of finding your tribe. We teach students how to use a creative expression approach so that they can increase their chances of making voice, relationships, and community happen sooner rather than later.

Bootcamp OBJECTIVE

Becoming an influencer on LinkedIn outside of the algorithm can be a real game changer in work and life. Our goal is to help students understand that LinkedIn is a safe place for them to share their voices using expressive writing (journaling with no regards to spelling/grammar) and art (personalized avatars) to connect with decision-makers and everyone else. Getting a jumpstart on voice development improves well-being and contributes to better and more career opportunities.

Bootcamp REWARDS

Students are rewarded with a personalized avatar, creative marketing templates, and a 12-month content planner to help them with communicating, interacting, and networking on LinkedIn. Completion of the bootcamp also earns them a 1-on-1 meeting with their micro-influencer instructor, Katiya Xiong, Founder of DEEP Coalition.

Bootcamp 2025 Schedule

We offer a 3-day experiential learning program to help students get started on LinkedIn with confidence and capability. Students must choose one specific week to complete the bootcamp. Every month, we offer a virtual bootcamp comprised of three Zoom classes. Note that the classes must be taken in sequential order (LinkedIn I > LinkedIn II > LinkedIn III). Note that all times are in Central/Chicago, USA time zone. Click here if you need help with converting the time to your location.

Important: Pick a schedule that will work for you!

JANUARY Bootcamp

LinkedIn I: Mon, 1/27 (6pm-7:30pm CT)
LinkedIn II: Wed, 1/29 (6pm-7:30pm CT)
LinkedIn III: Fri, 1/31 (6pm-7:30pm CT)

FEBRUARY Bootcamp 
LinkedIn I: Mon, 2/10 (6pm-7:30pm CT)
LinkedIn II: Wed, 2/12 (6pm-7:30pm CT)
LinkedIn III: Fri, 2/14 (6pm-7:30pm CT)

MARCH Bootcamp
LinkedIn I: Mon, 3/10 (6pm - 7:30pm CT)
LinkedIn II: Wed, 3/12 (6pm - 7:30pm CT)
LinkedIn III: Fri, 3/14 (6pm - 7:30pm CT)

APRIL Bootcamp 
LinkedIn I: Mon, 4/14 (6pm - 7:30pm CT)
LinkedIn II: Wed, 4/16 (6pm - 7:30pm CT)
LinkedIn III: Fri, 4/18 (6pm - 7:30pm CT)

MAY Bootcamp 
LinkedIn I: Mon, 5/12 (6pm - 7:30pm CT)
LinkedIn II: Wed, 5/14 (6pm - 7:30pm CT)
LinkedIn III: Fri, 5/16 (6pm - 7:30pm CT)

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JUNE Bootcamp
Schedule #1
LinkedIn I: Mon, 6/2 (10am - 11:30am CT)
LinkedIn II: Wed, 6/4 (10am - 11:30am CT)
LinkedIn III: Fri, 6/6 (10am - 11:30am CT)
Schedule #2
LinkedIn I: Mon, 6/9 (6pm - 7:30pm CT)
LinkedIn II: Wed, 6/11 (6pm - 7:30pm CT)
LinkedIn III: Fri, 6/13 (6pm - 7:30pm CT)

JULY Bootcamp
Schedule #3
LinkedIn I: Mon, 7/21 (10am - 11:30am CT)
LinkedIn II: Wed, 7/23 (10am - 11:30am CT)
LinkedIn III: Fri, 7/25 (10am - 11:30am CT)
Schedule #4
LinkedIn I: Mon, 7/28 (6pm - 7:30pm CT)
LinkedIn II: Wed, 7/30 (6pm - 7:30pm CT)
LinkedIn III: Fri, 8/1 (6pm - 7:30pm CT)

AUGUST Bootcamp
Schedule #5
LinkedIn I: Mon, 8/4 (10am - 11:30am CT)
LinkedIn II: Wed, 8/6 (10am - 11:30am CT)
LinkedIn III: Fri, 8/8 (10am - 11:30am CT)
Schedule #6
LinkedIn I: Mon, 8/11 (6pm - 7:30pm CT)
LinkedIn II: Wed, 8/13 (6pm - 7:30pm CT)
LinkedIn III: Fri, 8/15 (6pm - 7:30pm CT)

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SEPTEMBER Bootcamp
LinkedIn I: Mon, 9/8 (6pm-7:30pm CT)
LinkedIn II: Wed, 9/10 (6pm-7:30pm CT)
LinkedIn III: Fri, 9/12 (6pm-7:30pm CT)

OCTOBER Bootcamp
LinkedIn I: Mon, 10/6 (6pm-7:30pm CT)
LinkedIn II: Wed, 10/8 (6pm-7:30pm CT)
LinkedIn III: Fri, 10/10 (6pm-7:30pm CT)

NOVEMBER Bootcamp
LinkedIn I: Mon, 11/3 (6pm-7:30pm CT)
LinkedIn II: Wed, 11/5 (6pm-7:30pm CT)
LinkedIn III: Fri, 11/7 (6pm-7:30pm CT)

DECEMBER Bootcamp
LinkedIn I: Mon, 12/8 (6pm-7:30pm CT)
LinkedIn II: Wed, 12/10 (6pm-7:30pm CT)
LinkedIn III: Fri, 12/12 (6pm-7:30pm CT)

Class DESCRIPTIONS

Classes will be conducted through Zoom and each class is a total of 90 minutes long: 30-minute lecture, 45-minute workshop, and 15-minute Q&A.

LinkedIn I: Why become an active LinkedIn member
Duration: 90 minutes
Workshop: Create LinkedIn account and complete/review important profile sections
Reward #1: Personalized avatar ($165 value) for LinkedIn profile and access to our marketing templates for posts
Topics Covered:
*What is LinkedIn?
*What does having a voice on LinkedIn mean?
*What are the benefits for being an active LinkedIn member?
*What does success or productivity on LinkedIn look like?

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LinkedIn II: How to get started with LinkedIn influencing
Prerequisite: LinkedIn II
Duration: 90 minutes
Workshop: Using avatar on profile and creating eye-catching marketing pieces
Reward #2: A 12-month LinkedIn marketing calendar ($99 value) to help with content creation and planning for years to come
Topics Covered:
*Followers vs 1st connections
*Building a strong social activity trail
*LinkedIn posts, articles, and events
*Writing and marketing on LinkedIn

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LinkedIn III: How networking on LinkedIn helps with student and career success
Prerequisite: LinkedIn I and II
Duration: 90 minutes
Workshop: Using LinkedIn to research about career pathways, colleges/universities, industry topics, companies, influencers, entrepreneurs, and diverse working professionals, including how to send a meaningful invitation to connect and grow with others personally and professionally
Reward #3: A 30-minute complimentary ($500 value) 1-on-1 coaching session with instructor for advice on influencing, networking, and work-life success
Topics Covered:
*The value of having a strong voice
*Introduction to trust-relationship-community building
*Interacting with leaders and decision-makers
*Building a LinkedIn network for continued wellness and growth

INSTRUCTOR WELCOME

Hello, I am Katiya Xiong, the founder of DEEP Coalition (DC).

DC's vision in the world is to build bridges between leaders and working professionals across different education levels, income classes, and industry types.

We were founded on a shared belief that everyone has a voice that matters and to understand the differences in perspective, we must strive to create a sense of belonging that starts with self-awareness.

At the end of the day, we are a global movement filled with diverse voices connected by our drive for empathy.

Through our creative expression tools and courses, we make it possible for more leaders, employees, and students to come together and share more of their colors.

Thank you for your interest in our bootcamp and I look forward to meeting you!

Live deeply,


Katiya Xiong, DIA, DEEP
Founder & CEO, DEEP Coalition

P.S. Click 'next' to register :)