SFMade Workshop Registration: Holiday Sales Blueprint for Success

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I would like to apply for a scholarship. Scholarship criteria include: SF Bay Area manufacturer, less than 30 employees, woman/BIPOC/veteran-owned.I do not qualify for the scholarship so please invoice me for $850 to attend the workshops.

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The workshop outline:

August 22: Creating your Holiday SKU lineup with Pilar Ochi

Creating your Holiday SKU lineup. Optimizing product assortment for maximum sales and minimum supply chain disruption. Includes assortment, merchandising, pricing and sales.

August 29: Social Media Video Strategies with Marisa Ramos

Learn the benefits of using video in your social media strategy, how to craft and optimize content, and when to invest in ads and outsourcing.

September 5: Financing Inventory with Alice Zhang

The holiday season can stress small businesses' cash flow. Many brands make the majority of sales during the holiday season. Investing in enough inventory to avoid leaving revenue on the table can be tricky. Learn strategies for financing inventory.

September 12: Holiday PR Opportunities with Nora Wolf

The biggest product PR opportunity of the year happens over the holidays: Holiday Gift Guides. Don't miss out on the opportunity to get your brand in front of millions of people all for the price of your time crafting and targeting your pitch.

September 19: Optimize Your Web Presence with Gaurav (Rav) Mendiratta

SEO, Local SEO, Google Ads or Social Media? Learn what makes sense for your business and when.

September 26: Marketing Calendar & Email Marketing with Dory Blair

You've been hard at work building an email list all year. Now it's time to harvest it for revenue! Email is often the top marketing channel for driving DTC sales over the holidays. Learn when, how often, and what types of emails to send in order to make the most from Black Friday, Small Business Saturday, Cyber Monday and Giving Tuesday.

Holiday Sales Blueprint for Success

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Apply for a scholarship to join these workshops for FREE.

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