BRANDING QUESTIONNAIRE
Part I: General Information
Your Name
*
First Name
Last Name
Business Name
*
Your Title
*
Phone Number
*
Format: (000) 000-0000.
E-mail
*
example@example.com
Did someone refer you? Write their name:
Would you like to be added to the email newsletter to receive branding tips and discounts?
*
Yes please
No thanks
Current Website URL
Facebook Page
Instagram Page
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Part II: Background Information
Please describe what your your business does.
*
What problems do your clients have that your business solves?
*
What frustrates you about your current marketing plan?
*
How many people does your business employ?
*
List any important words that you want people to associate with your organization’s image and brand.
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Part III: Brand Identity
Do you have a style guide or brand standards?
*
Yes
No
Do you have established marketing materials? If yes, what type (brochure, letterhead, event materials, social media templates, etc):
*
What is your tagline?
*
How often does your business post content on social media?
*
Daily
Weekly
Only when there is a promotion or important announcement
Rarely
Who is your ideal client? Be as descriptive as possible.
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