Content Marketing Effectiveness Scorecard

1
Name* This field is required.
First Name
Last Name
2
Email* This field is required.
example@example.com
3
Company Name* This field is required.
4
Phone Number* This field is required.
Please enter a valid phone number.
5
How do you rate the adequacy of your current budget allocation for content marketing in achieving your desired business outcomes?* This field is required.
Please Select
Please Select
1 - Completely Inadequate
2
3
4
5
6
7
8
9
10 - Highly Adequate
6
Overall Effectiveness: How effective do you believe your current content marketing strategy is in achieving your business goals?* This field is required.
Please Select
Please Select
Not effective at all
Slightly effective
Moderately effective
Very effective
Extremely effective
7
Target Audience Engagement: How well does your content engage the target audience you aim to reach?* This field is required.
Please Select
Please Select
Not well at all
Slightly well
Moderately well
Very well
Extremely well
8
Content Reach: To what extent is your content reaching new potential customers?* This field is required.
Please Select
Please Select
Not well at all
Slightly well
Moderately well
Very well
Extremely well
9
Lead Generation: How effectively is your content generating leads for your business?* This field is required.
Please Select
Please Select
Not effective at all
Slightly effective
Moderately effective
Very effective
Extremely effective
10
Sales Conversion: How effective is your content at converting leads into actual sales?* This field is required.
Please Select
Please Select
Not effective at all
Slightly effective
Moderately effective
Very effective
Extremely effective
11
Brand Awareness: How well does your content increase awareness of your brand?* This field is required.
Please Select
Please Select
Not well at all
Slightly well
Moderately well
Very well
Extremely well
12
Customer Retention: How effective is your content at retaining existing customers?* This field is required.
Please Select
Please Select
Not effective at all
Slightly effective
Moderately effective
Very effective
Extremely effective
13
SEO Performance: How well does your content perform in terms of improving your search engine rankings?* This field is required.
Please Select
Please Select
Not well at all
Slightly well
Moderately well
Very well
Extremely well
14
Social Media Engagement: How effective is your content at generating interactions on social media platforms?* This field is required.
Please Select
Please Select
Not effective at all
Slightly effective
Moderately effective
Very effective
Extremely effective
15
Content ROI: How would you rate the return on investment (ROI) of your content marketing efforts?* This field is required.
Please Select
Please Select
Not effective at all
Slightly effective
Moderately effective
Very effective
Extremely effective
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Calculation
17
Calculation
Should be Empty: