Consumer Electronics Research Survey

Consumer Research Survey V2

This survey aims to identify behaviours and influences on consumer electronics purchasing decisions in the UK. Responses are confidential & comply with GDPR (Users receive free credits for surveys at SurveySwap.io & SurveyCircle.com)
What is your age range?*

18-2425-3435-4445-5455-6465+
What is your gender?*

MaleFemaleOther
Country of residence*
Do you have a smartphone you currently use? *

YesNo
If No, What other Consumer Electronics do you currently own?*

Laptop/PCTabletSmartwatch ( Fitbit, Apple Watch)⌚Gaming Console (PlayStation, Nintendo Switch etc)Smart home devices (Amazon Echo, Google nest e.g.)Portable Device (MP3/MP4 Player, Video Camera, Bluetooth Speakers)Other
What make is your mobile phone?*

AppleSamsungGoogleHuaweiOneplusOther
Next, what type of mobile/tech accessories do you use? (Tick all that apply)*

Plug Charger🔌Earphones/Headphones (Wired)🎧Earphones/Headphones (Wireless)Power bankUSB charger cableWireless ChargerOther

Think back on a recent situation where you were in search of a electronic accessory. Rank the following based on importance to you (1: least important, 6: most important)*

	1: LEAST Important	2	3	4	5	6: MOST Important
Recommended By Family/Friends
Product Quality
Brand
Customisation
Ease Of Use
Price
Compatibility with other devices
User Reviews

Think back to when you considered buying a mobile tech accessory from a new website. What factors influenced your decision? (Choose 4 below):*

Well-designed websiteProduct Reviews /GuidesCustomer SupportSecure PaymentReturn policyShipping timeWarranty
Where do you typically look for tech electronics?*

High Street Retails (e.g. Argos, Curry’s)Supermarkets (Tesco, Wilkinson, Sainsbury's)Mobile Carriers (EE, O2, Three etc)Refurbished Outlets (e.g. MusicMagpie)Online Retails (e.g.Amazon, eBay)Electronic Stores (Ebuyer, Maplin etc )Manufacture Websites (Huawei, Oneplus,Apple)Other
Reflect on your most recent purchase. What was the price range of your mobile tech accessory? (e.g., power banks, Smartwatch, Tablet)*

Under £10£10-30£30-50£50-70£70-90£90-110£110-140£140-170£200+Other
Think back on a recent event, What changes have you made to your purchasing habits due to increasing living expenses? (Select up to 4 Maximum)*

I buy cheaper brands/productsI buy fewer accessoriesI wait for sales or discountsI buy second-hand or refurbished productsI look for alternative sellers with lower pricesI reduce spending on non-essential itemsOther
Can you describe any additional ways your lifestyle or purchasing habits changed due to increasing Cost Of Living?
What concerns do you have about buying from lesser-known online retailers? (Choose Up to 4):*

Lack of Deals or DiscountsQuality of productsExpensive PricesLack of User ReviewsRefund and Returns PolicySpeed and reliability of shippingCustomer service responsivenessOther
Consider your most recent tech/mobile electronic accessory purchase (e.g, smartphone, power bank, wireless charger). What price range do you consider if inclined to spend more on an item with more features/better quality?*

£10-30: And I WOULD not spend more£10-30: But I CONSIDER spending more£30-60: And I WOULD not spend more£30-60: But I CONSIDER spending more£60-110: And I WOULD not spend more£60-110: But I CONSIDER spending more£110-140: And I WOULD not spend more£110-140: But I CONSIDER spending more£140-200: And I WOULD not spend more£200+: But I CONSIDER spending moreOther
Think back to a time when you last saw an ad for a mobile/tech accessory on social media that you considered buying. Which platform did you see this on? (Tick all that apply.)*

FacebookRedditTwitter/XTik TokLinkedInInstagramYouTubeOther
Should be Empty:

Consumer Research Survey V2