KICK OFF

KICK OFF!!!

FOR Verdant
Here we go! It's time to get moving with this new brand, this new story, and this new way of presenting your vision to the world.

We've got a few questions. Please take your time and answer them - no need to rush. This is critical stuff for us.

But also don't stress, we'll have a call after this to go over the form and make sure we're completely vibing with what you're saying and thinking.
Your name

First NameLast Name
Your company name
Why did you choose that specific name for your business?
What's the meaning behind it? Why do you love it?
What's the purpose of your business?
Be as specific and expansive as possible. Maybe, it's "sell coffee" but it might be "sell the best organic coffee in our town and provide a space that matches that coffee."
What adjectives best describe your business?
Who is your ideal client and/or audience?
What makes your business unique?
You can brag a little. Or a lot!
What services does your business provide?
Who are your competitors?
What are the big goals for your brand? How will it expand/grow/evolve at least that you can see now?
How do you envision your logo/brand being primarily used?
You have any colors you love? Any you can't stand?
Which style of logo (listed above) do you like the most? Just go with your gut and you can choose more than 1.

0102030405060708I don't know!All of them!
Which style of font (listed above) do you like the most? Just go with your gut and you can choose more than 1.

sans serifserifdisplaycursivehandwrittentypewriterruggedretroI don't know!All of them!
Any additional details or creative considerations? We want to ensure we are on the same page throughout this collaborative process.
MOOD BOARD

We need you to create a mood board for us. There are some easy ways - Pinterest, Miro.com, WorkCanvas.com, or GoMoodBoard.com - and they're all perfect for what we need.

Which is a selection of images that help to visualize the project. In other words, don't get caught up in creating something perfect or beautiful, but we need any logos, any branding, any packaging, any visuals (honestly) of things that you like - as they pertain to your company and your branding specifically. The Nike Logo? Amazon's airplane paint scheme? An app you bought because you loved the feel.

Again, not just random things but images and ideas and feels that you like FOR your brand, your energy, and the feel you'd like clients to have when they come to you.

When finished you can attach the link below or upload the file:
Link
File Upload

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THANK YOU!!

This is critical juice for us. It takes a little time on your end but it guarantees us a much better shot at understanding everything you are looking for and how you feel about your vision, passion, and brand - so thanks so much!!

We will look it all over and schedule a discovery call about a week before the project start date to get some more information.

Cheers!
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KICK OFF!!!