TOURISM FUNDING REQUEST
Bella Vista Advertising and Promotions Commission
IMPORTANT:
Economic Impact: The Bella Vista A&P is funded by a 1% and 2% passthrough tax on local restaurants and short term rentals respectively. This funding is used to promote travel and tourism to Bella Vista regionally and nationally. In order to qualify for funding from the A&P, you must clearly demonstrate a positive economic impact in one of three areas, (1) restaurants, (2) short term rentals, or (3) the local economy. Events and activities that do not include realistic projections of economic impact will not be considered. Events that are funded that do not provide post-event evidence of economic impact will not be considered for re-funding. Funding requirements: A&P funding must be used for promotion and advertising for the purpose of stimulating travel to Bella Vista and/or increased revenue for local restaurants and/or short term rentals. A&P funding may not be used for insurance, overhead, capital improvements, debt servicing, or non-promotion related salary or fees. A&P funding must be itemized and may not be added to a general fund. Funding Cycle: The A&P commission reviews funding applications quarterly, however, the allotment of community funds is determined once per year when the annual budget is set. Once the allotment of community funds is depleted, all further funding requests will be deferred until the following year. The contact for funding requests is Sandy Martin available at sandy@discoverbellavistaAR.com. DO NOT CONTACT A&P COMMISSIONERS DIRECTLY. THIS MAY DISQUALIFY YOUR FUNDING REQUEST.
Applicant Information
Name of Organization
*
Description of organization, club, or individual seeking funds
*
Organization Focus Area
Arts
Sports and Recreation
Meetings and Conventions
Food and Culture
Other
Organization Address
Street Address
Street Address Line 2
City
State / Province
Postal / Zip Code
Contact Person
*
First Name
Last Name
Role within Organization
*
Email
*
example@example.com
Phone Number
*
Please enter a valid phone number.
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Event Information
Name of Event or Activity
*
Event Start Date
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Month
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Day
Year
Date
Event End Date
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Month
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Day
Year
Date
Hours of Operation
Event Location or Area of Impact
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Estimated Number of Event Participants
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Estimated Percentage of Event Participants from Outside of Bella Vista
*
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Event Production
Who will be producing the event and what relevant experience do they have?
Name of organization producing your event. If you will produce your own event, include your organization here.
*
Name of person producing your event. If you will produce your own event, include your name here.
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First Name
Last Name
Description of organization, club, or person producing your event
Description of relevant event production experience
Please attach any supporting documentation
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Please list or describe relevant permits, insurance coverage, licenses, or other requirements necessary to produce your event.
Please attach any supporting documentation
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Please describe condition and contingencies for event cancellation
Please attach any supporting documentation
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Event Marketing
How will your event increase awareness of Bella Vista outside of Bella Vista?
Describe the target audience(s) for you event marketing
*
Describe you event marketing message, channels, materials, and campaign
If your event involves multiple towns, how will Bella Vista be positioned in marketing materials and press releases?
Marketing Campaign Start Date
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Month
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Day
Year
Date
Marketing Campaign Completion Date
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Month
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Day
Year
Date
Attach Representative Marketing Materials from Previous Events
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Local Economic Impact
How will your event impact the local economy?
What is the expected overall local economic impact of your event?
*
Specifically, how will local restaurants benefit from your event?
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Estimated number of nights generated for local short term rentals
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Attach relevant financial information from previous events
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Event Budget
How will funding from the Bella Vista A&P be used for the promotion of travel and tourism in Bella Vista?
Requested dollar amount
*
Please detail specifically how the funds from the A&P will be used.
*
Please attach the total event budget for the event year requested
*
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Please attached the total event proposal (if applicable)
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Please attach the most recent completed budget from a previous year
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Community Engagement
How will your event positively impact the Bella Vista Community?
Describe how your event might positively impact the Bella Vista community
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Estimated number of local volunteers
Describe any partnerships with local Bella Vista clubs or organizations and/or businesses.
Describe any relevant partnerships with non-Bella Vista clubs, organizations, and/or businesses and how they might positively impact the Bella Vista community.
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Event Evaluation
How will you know that your event was a success? All events must present a completed Event Evaluation form within two weeks of the event or at the next available A&P commission meeting.
Who will be responsible for preparing and presenting your post-event evaluation?
*
First Name
Last Name
Contact email
*
example@example.com
Phone Number
*
Please enter a valid phone number.
Please describe your methods for event evaluation
*
Please attach any previously prepared event evaluations
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Additional Information
Please include any additional relevant information here
Please attach any additional relevant information here
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