Leveraging Your Influence: Becoming a Catalyst for Change
This form is designed to help you gain clarity on key aspects of your personal and professional brand. By filling it out, you'll be able to identify and articulate:Your Signature Talk: The core message or presentation that you are known for, which encapsulates your unique insights and expertise.Your North Star: Your guiding principle or ultimate goal that directs your actions and decisions.Your Value Proposition: The unique benefits and value you offer to your audience, clients, or customers.Your Avatar: A detailed profile of your ideal audience or customer, including their needs, challenges, and how you can serve them.Your Programs: The specific products, services, or offerings you provide that align with your expertise and value proposition.Your Corporate Influence and Role as a Catalyst: How you leverage your position and influence to drive positive change and impact within organizations and the broader community.Completing this form will provide you with a comprehensive understanding of where you are today, empowering you to grow by aligning your efforts with your core strengths and strategic goals.
PART 1: IDENTIFY YOUR NORTHSTAR VALUE PROPOSITION.
This is a self-discovery exercise to find your core value, a single word that represents your fundamental purpose and impact in life and career. By answering a series of questions, you'll gain clarity on your "Northstar" - your guiding principle for a fulfilling life - and your "Value Proposition" - the unique benefit you bring to others. This will help you make better decisions, align your marketing message, and set boundaries. The exercise is delivered in four parts, with the first part arriving today.
Name
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First Name
Last Name
Email
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example@example.com
Phone Number
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Please enter a valid phone number.
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What is your current job/profession/stage of education? Note: If you’re not employed, what is the activity that most occupies your time?
What is the next stage of your career?
Why does that job/field excite you?
Please tell us more about YOU: What are your goals, your challenges, how can one or more of these powerful experts serve and support you?
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What things do you like to talk about with others?
How do you like to help people?
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As a child:What did you want to be when you grew up?
Why?
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What makes you come alive (situations, activities, hobbies, etc.)? Note: Think about what gets you out of bed in the morning. It can be something that you’re currently doing or would like to pursue in the future.
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IDENTIFY YOUR VALUE NORTHSTAR PROPOSITION
PART 2 of 4 in your self-discovery exercise to find your core value, a single word that represents your fundamental purpose and impact in life and career. By answering a series of questions, you'll gain clarity on your "Northstar" - your guiding principle for a fulfilling life - and your "Value Proposition" - the unique benefit you bring to others. This will help you make better decisions, align your marketing message, and set boundaries.
WHAT ARE YOUR STRENGTHS/CHALLENGES?
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Generally, what are you great at? Note: Think about this question through the lens of your professional life, your personal life, or what you would want to convey to someone asking you about yourself.
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Select 5 accomplishments you are most proud of in your personal and/or professional life. When answering, please include: Specifically, what was the accomplishment and your role?
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What did you learn about yourself from each experience?
What has been your biggest challenge to date and how have you addressed or overcome it?
What is your biggest weakness or aspect of yourself that you would most like to improve upon?
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HOW DO OTHERS VIEW YOU?
From your own perspective, how do you think others would describe you? Note: Think about this question through the lens of everyday challenges and situations from different stages of your life (e.g., high school, college, career, hobbies and interests).
Family
Friends
Classmates/Co-Workers/Peers
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What personal and professional advice do people turn to you for? Note: Think about this question through the lens of everyday challenges and situations from different stages of your life (e.g., high school, college, career, hobbies and interests).
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What is your biggest weakness or aspect of yourself that you would most like to improve upon?
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INPUT FROM OTHERS
Select 5 people (at least one friend, one co-worker/colleague and one family member) who play varied roles in your life and ask them to write a short paragraph about “What makes you unique?” Note #1: Please select people who know you well enough to offer a constructive perspective.
Family
Friends
Classmates/Co-Workers/Peers
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