Film Scope

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ClientWho is this project for?
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Applicant NameWho is filling out this form?
First Name
Last Name
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Date of RequestWhat is today's date?
Date
Year
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Day
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Project NameWhat would you name this project?
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Due DateWhen do you need the final file?
Date
Year
Month
Day
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Project BudgetIf you already have a determined budget, please enter here.
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Project Description: Overall Vision and High PointsCan you provide a brief overview of the vision for this film? What are the key messages or high points you want to highlight?
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Project Description: Success CriteriaWhat does this project need to achieve to be considered successful? How will you measure the success of the storytelling?
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Target Audience: Intended ReachWho is the primary audience for this film? What demographic details (age, location, gender) are relevant to your target audience?
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Target Audience: Interests and Place in LifeWhat interests or issues are important to your target audience? Are they students, college-goers, single, married, divorced, etc.?
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Message and Intentions: What is the primary intention or goal of this film? What specific objectives do you aim to achieve through storytelling?
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Message and Intentions: Emotional ImpactHow do you want the viewer to feel after watching this film? What emotions should the storytelling evoke?
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Message and Intentions: Call to ActionWhat action do you want viewers to take after watching the film? Complete the sentence: From this project, we hope to ______.
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Look and Feel: Inspirations/ExamplesCan you share any videos or stills that inspire the look and feel you desire? Are there specific YouTube or web links you can provide as references?
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Look and Feel: Emotional ImpactHow is this film supposed to move or inspire the viewer?
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Use Context: In-Program/In-Service UsageWill this film be shown during a service? If so, where in the service will it be placed? What content will come before and after it? How can we ensure a smooth transition within the programming?
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Use Context: External UsageIs this film intended for external use, such as commercials for TV stations, movie theaters, or other organizations? Is there a specific call to action needed?
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Publishing and Distribution: Online UseHow can this film be utilized online after its initial airing? Platforms: Social media, email marketing, website hosting?
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Publishing and Distribution: AdvertisingCan you allocate funds for advertising this film? Do you need to consider monetizing the film on YouTube or other platforms?
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Goal-Driven Storytelling: Alignment with GoalsHow does this film align with your broader organizational goals and mission? What specific outcomes are you hoping to achieve through this storytelling effort?
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Goal-Driven Storytelling: Audience ConnectionWhat are the core elements of your story that you want to ensure are highlighted in the film? Are there any particular themes or messages that should be consistently conveyed?
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