Pitch Up - Female Founder Form

Investment Readiness Form
Pitch Up Clinic!

Thank you for your interest in our 'Pitch Up Clinic'. If you would like to speak with Laura Mallaburn, Head of Business Support, please complete this pre-screening form. This will allow Laura to be fully prepared for your meeting. We kindly ask that you fill out the entire form to the best of your ability. Please don't worry if you do not have all the information at this time. Once the form is completed, we will contact you and provide a Zoom link for the Pitch Up Clinic.

First NameLast Name
Email
example@example.com
Phone Number

Business stage
Business Name
Company Registration Number
As per Companies House
Date of Incorporation

MonthDayYear
As per Companies House
Business Website
Enter URL
Where is your business registered?
Where is your business operationally based?
In which sector does your business operate?
Please provide a brief overview of your business
What makes your business unique and sets it apart from its competitors?

How much do you want to raise?
What will the investment be used for?

Investment Readiness Assessment

Rows	Yes	No	I need help with this
Have you identified your value proposition?
Does your product/service address and solve a significant problem in the marketplace?
Can you evidence the size, impact and cost of the problem?
Have you built and tested a basic version of your product/service (a Minimum Viable Proposition)?
Can your product/service be easily scaled?
Could your product/service have useful applications in other markets?
Can you evidence that you are operating in a high growth market?
Do you know the current size of your market and what proportion of that market you can realistically target and win?
Have you made any sales to date?
Is the business profitable?
Do you have any accolades that validate your product/service? e.g. awards, grants, demonstrable customer buying intent etc.
Does your team have significant industry experience?
Does your team have a diverse set of skills?
Have you identified any areas of weaknesses in your team and do you have a plan to address these?
Have any of the business founders previously built a business?
Has the business or any of its founders raised investment before?
Have you applied for or secured effective Intellectual Property Rights for your product/service?
Have you secured any exclusive terms for your business e.g. distribution rights, geographical boundaries etc.
Have you identified and researched your main competitors?
Have you identified what kind of customers will buy your offering, why and when?
Have you identified or tested how you will position your product/service?
Have you identified or tested your strategies and tactics to attract and win custom?
Have you researched or tested how you will deliver your product/service to your customer?
Do you have a clear growth strategy, with noted sub-goals, deadlines, budget, and future investment requirements?
Have you identified your business model(s)?
Are previous accounts and current management information up to date?
Do you have 3 years of financial projections that are scenario modelled (e.g. best case, worst case)?
Have you placed a current and end value on your business?
Have you calculated likely investor returns?
Do you have a well thought out exit strategy?
Have you written a business plan?
Have you created a pitch deck?
Have you practiced a pitch presentation?
Have you secured SEIS/EIS assurance?
Have you identified your ideal investor?

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Investment Readiness Form

Pitch Up Clinic!