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23
Questions
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1
Name
First Name
Last Name
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2
Email
example@example.com
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3
Submit your social media handle here: (IG, FB, TikTok)
EX: @alemansmuse
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4
How often do you post on your social media account?
Daily
2-3 times a week
Once a week
Rarely
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5
Which social media platform do you find most effective for your lash/beauty business?
Instagram
Facebook
TikTok
Other
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6
How do you primarily engage with your followers on social media?
Posting Content
Responding to comments and messages
Hosting Live Sessions
Running Ads
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7
Describe your current social media strategy. What types of content do you post, and how do you plan your posts?
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8
What tools or apps do you use to manage your social media accounts?
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9
How do you track your business expenses and income?
Manually in a notebook
Spreadsheet (Excel, Google sheets)
Accounting Software
I don't track my finances
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10
How often do you review your financial statements?
Weekly
Monthly
Quarterly
Annually
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11
What is your approach to setting prices for your lash/beauty services?
Based on competitor pricing
Cost-plus pricing (calculating costs and adding a markup)
Value-based pricing (based on perceived value)
I haven't set a clear pricing strategy
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12
Explain any financial challenges you are currently facing in your business and how you are addressing them.
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13
What are your financial goals for your lash/beauty business in the next year? Be specific
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14
What is your primary method for attracting new clients?
Social Media Marketing
Word of mouth / referrals
Paid advertising
Networking events
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15
How do you keep your clients coming back for repeat services?
Loyalty programs
Exceptional customer service
Regular follow-ups
Special promotions and discounts
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16
How often do you update your marketing plan?
Monthly
Quarterly
Anually
I don't have a marketing plan
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17
Describe a successful marketing campaign you've implemented in your lash business. What made it successful?
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18
What business strategies have you tried that did not work as expected? What did you learn from those experiences?
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19
How would you rate your confidence in your ability to succeed in the lash/beauty industry?
Very confident
Confident
Somewhat confident
Not confident at all
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20
How do you handle setbacks or failures in your business?
Learn from them and move on
Get discoured but try again
Seek advice from mentors or peers
Consider quitting
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21
How often do you set and review your business goals?
Daily
Weekly
Monthly
Rarely or never
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22
Describe a significant challenge you've faced in your lash/beauty business and how you overcame it. If you haven't overcome it, it's okay. We'll fix that.
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23
What motivates you to keep pushing forward in your business, even when things get tough
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