SOLD OUT
LearnAboutWine Presents:
The 11th Annual STARS of Pinot
Thursday, July 24, 2025
Location: The Peninsula Beverly Hills*
9882 S Santa Monica Blvd, Beverly Hills, CA 90212
VIP Trade Lunch Panel: 11:00AM
Trade Tasting: 12:00-3:00PM
VIP Consumer Dinner Panel: 6:00PM
Consumer Tasting: 7:00-9:30PM
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We are about to sell out all our winery tables!
TOP Consumers (100 is sold out)
& a professional vetted trade audience (200 registered and approved)
MINIMUM WINE REQUIREMENTS:
You can show up to 4 wines
Suggested wine amounts
Consumer Tasting: 4 bottles per SKU
Trade Tasting: 6 bottles per SKU
1 Charity Package - Must Contain Wine - Must be shipped in advance of event (no charge to receive)
Each brand may showcase up to four different SKUs, including a white wine, from the same brand.
Wineries may choose to pour different wines for the trade and consumer tastings.
WHY PARTICIPATE?
(A). Trade tasting: We have a dedicated trade team that will be inviting all legitimate accounts. Wine stores, wine retail, hotel buyers, ideal restaurants, country clubs and wine bars. We have the highest standards when it comes to trade involvement and we focus on quality over quantity.
(B). Consumer Tasting: The event will be quality over quantity at every level including food, service, and location.
(C). Data - All participating wineries will be provided with the account information for every trade account that attends.
(D). Wine Sales: We have a wine sales partner - MerchantofWine - you may opt to sell your wine through MOW and agree to sell the store the exact bottles sold at the price quoted. This may require the wine to come direct from the winery depending on your relationship with your distributor. If you selected to sell DTC please provide your own price sheet. A separate form will be coming to you so that we may properly promote your winery and the wines you intend to pour. We can also arrange (for a small fee) for you to ship wine to our warehouse and we will deliver the wine to the event for you.
(E). Social Media Promotion and Partnership: Our partnership with Los Angeles Magazine, Local Wine Events, Tock, Eventbrite and Shopify - as well as our newly expanded team of social media and marketing professionals will make this a showcase event and get brand level marketing, quality of association, and a great ROI for this effort. Together we can make this an amazing return to the marketplace.
Click to see the trade that have attended our recent tastings - July STARS of Pinot, January's STARS of Cabernet & November's STARS of California Wine
Click for photos to this year's STARS OF NAPA and last year's STARS OF PINOT

SPONSORS

CHARITY
The charity helps with PR and with licensing. Please prepare a wine-related auction item or package - due to limited space at the venue - this auction will be online and open nationally. While we have a minimum $100 value, if you have something spectacular - a guest house package or a limited item - it could help our auction go big and would be mentioned in our commercials and videos. Unite the United Foundation raising charitable funds for Children's Hospital Los Angeles 501 (c) (3) Nonprofit ID# 20-4926588.
Unite the United Foundation raising charitable funds for Children's hospital Los Angeles
501 (c) (3) Nonprofit ID# 20-4926588

PARTICIPATING WINERY PARTNERS
1. 10ninths, Sta. Rita Hills
2. Arborbrook Vineyards, Chehalem Mountains, Oregon
3. Bien Nacido Estate, Santa Maria Valley
4. Boars' View, Sonoma Coast
5. Bouchaine Vineyards, Carneros
6. Bryn Mawr Vineyards, Eola-Amity Hills, Oregon
7. Center of Effort Wines, Edna Valley
8. Challen Winery, Sta. Rita Hills
9. Croix Estate, Russian River Valley
10. Donum Estate, Carneros
11. Dragonette Cellars, Sta Rita Hills
12. Etude Wines, Carneros
13. Evening Land Vineyards, Eola-Amity Hills, Oregon
14. Fantesca Estate & Winery, Russian River
15. Fess Parker Winery, Sta Rita Hills
16. Foxen, Santa Maria Valley, Santa Barbara
17. Holocene Wines, Willamette Valley, Oregon
18. Joyce, Monterey County
19. Leefield Station, New Zealand
20. Louis Latour, Burgundy
21. Lucas & Lewellen, Santa Barbara
22. Mail Road Wines, Sta. Rita Hills
23. Mt. Beautiful, New Zealand
24. Ojai Vineyard (The), Sta Rita Hills
25. Our Lady of Guadalupe, Sta. Rita Hills
26. Patricia Green Cellars, Ribbon Ridge, Oregon
27. Riverbench Vineyard and Winery, Santa Maria Valley, Santa Barbara
28. Rose and Arrow, Oregon
29. Sandhi Wines, Sta Rita Hills, CA
30. Schug Winery, Sonoma Coast
31. Talley Vineyards, San Luis Obispo Coast
32. The Ned, New Zealand
33. Tyler Winery, Sta. Rita Hills
34. Willamette Valley Vineyards, Oregon
REGISTRATION
Registration for this event is a request. Once approved, you will receive a registration package to secure all necessary details to participate. We will notify you and send you a logistics form and detailed registration form for the brochures and marketing.